Oreo
oreo.comOreo receives an EcomScout Rating of S (68/100), ranking #2,096 out of 396,339 Shopify stores we track. This Snacks Food & Beverage store attracts 10.5M visits per year with estimated revenue of $388.9K - $777.8K/mo. It offers 100 products at an average price of $18.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: direct 21%, referral 10%.
Product pricing: Average price of $18 (range: $10 – $47). Budget-friendly positioning targeting volume sales.
Customer trust: Trustpilot score 1.8/5 based on 130 reviews. Mixed reviews — potential service or quality concerns.
Top markets: US (66%), IN (2%), VN (2%).
Best-selling product: OREOiD Campfire S'More - 12ct ($24.99). Other top sellers include Firecracker Pop Sandwich Cookies, Limited Edition, 2 Pack, OREOiD Father's Day Fudge-Dipped Cookie Tin – 12ct, OREOiD Forever Springtime Cookie Box - 12ct.
Snacks Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Snacks market generates $9M/month across 4,739 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •87% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Snacks stores earn $15K+/month
- •This store outperforms 87% of Snacks competitors
- •Chips shows highest opportunity with $1,952 median revenue and medium competition
- •High average order value ($183) suggests premium positioning works well
- •53 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Snacks
Best Selling Products
#1OREOiD Campfire S'More - 12ct
$24.99
#2Firecracker Pop Sandwich Cookies, Limited Edition, 2 Pack
$10
#3OREOiD Father's Day Fudge-Dipped Cookie Tin – 12ct
$46.99
#4OREOiD Forever Springtime Cookie Box - 12ct
$24.99
#5BTS Brown Sugar Pancake Flavor Creme, Limited Edition, 2 Pack
$10
#6Lemon Creme Sandwich Cookies, Family Size, 2 Pack
$10
#7Mega Stuf Chocolate Sandwich Cookies, Family Size, 2 Pack
$10
#8Peanut Butter Sandwich Cookies, Family Size, 2 Pack
$10
#9Toffee Crunch Creme With Sugar Crystals Chocolate Sandwich Cookies, Family Size, 2 Pack
$10
#10S'mOREO Sandwich Cookies, Limited Edition, 2 Pack
$10
Range: $10 - $47
Rating Breakdown
Traffic Sources
Trustpilot Rating
130 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (2)
Similar Stores
View all →Trending Snacks Products
Products gaining popularity in Snacks right now, based on Amazon & Google Trends data.
bella 2 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk
Brita Large 10 Cup Water Filter Pitcher, 1 BritaPlus Filter, Everyday, Black (Package May Vary)
Brita UltraMax Large Water Dispenser with 1 BritaPlus Filter, 27 Cup Capacity, Black (Package May Vary)
Culligan with ZeroWater Technology Replacement Filter 3-Pack, 5-Stage Advanced Water Filter – IAPMO Certified to Reduce Lead, Total PFAS (Forever Chemicals), Mercury, Fluoride, and Chlorine
Frequently Asked Questions About Oreo
Is Oreo a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Oreo is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Oreo safe to buy from? Is it a scam?
Oreo has a Trustpilot rating of 1.8/5 based on 130 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (68/100).
What is Oreo's EcomScout rating and what does it mean?
Oreo has an EcomScout rating of S (68/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Oreo generate?
Oreo receives approximately 10.5M visits per year with estimated monthly revenue of $388.9K - $777.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Oreo use?
We detected 2 Shopify apps on Oreo, including Back in Stock, Shop.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Snacks store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Oreo. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Snacks store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.