Back to Stores
Original Lines homepage screenshot

Original Lines

originallines.dk
51/100
EcomScout

Original Lines receives an EcomScout Rating of A (51/100), ranking #26,641 out of 861,635 Shopify stores we track. This Personalized Gifts Other store attracts 20.1K visits per year with estimated revenue of $1.4K - $3.1K/mo. It offers 9 products at an average price of DKK 524.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$1.4K - $3.1K/mo
Est. Traffic/mo
1.7K
Products
9
Top Market
DK (100%)
Top Channel
N/A
Trustpilot
5.0/5 (401)

Store Intelligence Summary

Product pricing: Average price of DKK 524 (range: DKK 100 – DKK 924) — ≈ $79 USD. Mid-range pricing strategy.

0

Customer trust: Trustpilot score 5.0/5 based on 401 reviews. Excellent reputation — customers rate this store highly.

Top markets: DK (100%).

Best-selling product: SAVE THE DATE (DKK 499). Other top sellers include THE BIG DAY, DEN SVÆRE TEGNING, MILESTONES.

How is the EcomScout Rating calculated? The A grade (51/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Personalized Gifts Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$140K/mo
Total Stores
207
Avg Revenue
$677/mo
Top 10% Threshold
$14K/mo

Competition Breakdown

56%
31%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Personalized Gifts market generates $0M/month across 207 stores
  • 2% are enterprise stores (>$100K/mo) — achievable market
  • 87% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Personalized Gifts stores earn $14K+/month
  • This store outperforms 95% of Personalized Gifts competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
34.1%
Pages/Visit
1.1
0
Avg. Product Price
DKK 524

≈ $79 USD

Range: DKK 100 - DKK 924

Rating Breakdown

Business Quality100/100
Trustpilot90/100
Traffic Growth55/100
Revenue Performance35/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

5.0

401 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇩🇰Denmark
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

72
$5.99-6%
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

72
$16.99+7%
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

70
$11.99-6%
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

68
$24.99+23%
Explore all trending products

Frequently Asked Questions About Original Lines

Is Original Lines a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Original Lines is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Original Lines safe to buy from? Is it a scam?

Original Lines has a Trustpilot rating of 5.0/5 based on 401 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A (51/100).

What is Original Lines's EcomScout rating and what does it mean?

Original Lines has an EcomScout rating of A (51/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Original Lines generate?

Original Lines receives approximately 20.1K visits per year with estimated monthly revenue of $1.4K - $3.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Original Lines use?

We detected 5 Shopify apps on Original Lines, including Shop, Klaviyo: Email Marketing & SMS, Block and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Personalized Gifts store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Original Lines. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Personalized Gifts store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Original Lines Shopify store analysis • Personalized GiftsOther • Unlikely Dropshipper • Rating: A

Last updated: