Back to Stores
Origin Fitness homepage screenshot

Origin Fitness

originfitness.com
58/100
EcomScout

Origin Fitness receives an EcomScout Rating of A+ (58/100), ranking #7,698 out of 370,472 Shopify stores we track. This Fitness Equipment Sports & Outdoors store attracts 174.5K visits per year with estimated revenue of $27.2K - $59.0K/mo. It offers 445 products at an average price of $38.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$27.2K - $59.0K/mo
Est. Traffic/mo
14.5K
Products
445
Top Market
GB (48%)
Top Channel
direct (22%)
Trustpilot
3.5/5 (1,494)

Store Intelligence Summary

Traffic breakdown: direct 22%, referral 10%.

Product pricing: Average price of $38 (range: $1 – $447). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $48/mo in paid search ($576/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.5/5 based on 1,494 reviews. Good standing with customers.

Top markets: GB (48%), US (30%), IN (11%).

Best-selling product: Gym Division Olympic Plates ($1.99). Other top sellers include Gym Division Dumbbells, Origin Rubber Olympic Weight Plates, Gym Division 20kg Olympic Weightlifting Bar.

How is the EcomScout Rating calculated? The A+ grade (58/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Fitness Equipment Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$1.9M/mo
Total Stores
147
Avg Revenue
$13K/mo
Top 10% Threshold
$220K/mo

Competition Breakdown

12%
37%
24%
9%
18%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Fitness Equipment market generates $2M/month across 147 stores
  • 18% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Fitness Equipment stores earn $220K+/month
  • This store outperforms 94% of Fitness Equipment competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
53.2%
Pages/Visit
1.9
Avg. Time on Site
24s
Avg. Product Price
$38

Range: $1 - $447

Rating Breakdown

Business Quality80/100
Trustpilot80/100
Traffic Growth65/100
Revenue Performance48/100
Marketing Efficiency36/100

Traffic Sources

direct21.9%
referral10.0%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$48

Google Ads estimate

Yearly Ad Budget

$576

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
gym building designEasy90--
pe equipment for schoolsEasy44--
gym room designEasy44--
crossfit gym layoutEasy40$3.69$2

Trustpilot Rating

3.5

1,494 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
47.5%
🇺🇸United States
30.1%
🇮🇳India
11.3%
🇨🇦Canada
5.1%
🇵🇰Pakistan
3.7%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

FITPLAM Adjustable dumbbell set,20/35/45/55/70/90lbs Free Weights set with upgraded nut, 5 in 1 Weight Set Used as Kettlebells, Barbell, Push up Stand, Fitness Exercise for Home Gym Suitable Men/Women

FITPLAM Adjustable dumbbell set,20/35/45/55/70/90lbs Free Weights set with upgraded nut, 5 in 1 Weight Set Used as Kettlebells, Barbell, Push up Stand, Fitness Exercise for Home Gym Suitable Men/Women

87
$68.39+156%
CAP Barbell Coated Hex Dumbbell Weight - Single | 10-120 lbs | Multiple Options

CAP Barbell Coated Hex Dumbbell Weight - Single | 10-120 lbs | Multiple Options

87
$27.99+156%
Amazon Basics Neoprene Dumbbell Hand Weights for Exercise and Muscle Toning

Amazon Basics Neoprene Dumbbell Hand Weights for Exercise and Muscle Toning

86
$32.67+142%
NordicTrack T Series

NordicTrack T Series

86
$599.00+156%
Explore all trending products

Frequently Asked Questions About Origin Fitness

Is Origin Fitness a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Origin Fitness is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Origin Fitness safe to buy from? Is it a scam?

Origin Fitness has a Trustpilot rating of 3.5/5 based on 1,494 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is A+ (58/100).

What is Origin Fitness's EcomScout rating and what does it mean?

Origin Fitness has an EcomScout rating of A+ (58/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Origin Fitness generate?

Origin Fitness receives approximately 174.5K visits per year with estimated monthly revenue of $27.2K - $59.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Origin Fitness use?

We detected 6 Shopify apps on Origin Fitness, including Shop, Mailchimp, Contact Form and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Fitness Equipment store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Origin Fitness. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Fitness Equipment store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Origin Fitness Shopify store analysis • Fitness EquipmentSports & Outdoors • Unlikely Dropshipper • Rating: A+

Last updated: