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Outback Trading Co.

outbacktrading.com
73/100
EcomScout

Outback Trading Co. receives an EcomScout Rating of S (73/100), ranking #1,409 out of 920,861 Shopify stores we track. This Outdoor Apparel Fashion & Apparel store attracts 1.7M visits per year with estimated revenue of $206.0K - $446.3K/mo. It offers 324 products at an average price of $115.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$206.0K - $446.3K/mo
Est. Traffic/mo
145.3K
Products
324
Top Market
US (85%)
Top Channel
direct (28%)
Trustpilot
3.1/5 (29)

Store Intelligence Summary

Traffic breakdown: direct 28%, social 20%, organic 18%, paid 15%.

Product pricing: Average price of $115 (range: $13 – $261). Positioned in the premium segment.

Ad spend: Estimated $15.8K/mo in paid search ($190.2K/yr). Moderate paid strategy supplementing organic growth.

Customer trust: Trustpilot score 3.1/5 based on 29 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (85%), CA (2%), MX (2%).

Best-selling product: Women’s Woodbury Jacket ($215.99). Other top sellers include Duck Back Dressing, River Guide Oilskin Hat, Low Rider Duster Coat.

How is the EcomScout Rating calculated? The S grade (73/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Outdoor Apparel Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$152K/mo
Total Stores
150
Avg Revenue
$1K/mo
Top 10% Threshold
$21K/mo

Competition Breakdown

49%
34%
9%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Outdoor Apparel market generates $0M/month across 150 stores
  • 6% are enterprise stores (>$100K/mo) — achievable market
  • 83% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Outdoor Apparel stores earn $21K+/month
  • This store outperforms 95% of Outdoor Apparel competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
53.8%
Pages/Visit
3.3
Avg. Time on Site
1m 32s
Avg. Product Price
$115

Range: $13 - $261

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Marketing Efficiency80/100
Revenue Performance73/100
Trustpilot50/100

Traffic Sources

direct28.3%
social20.5%
organic18.1%
paid14.9%
referral6.7%

Marketing & Ad Spend

Monthly Ad Spend

$16K

Google Ads estimate

Yearly Ad Budget

$190K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
orvisEasy108K$0.09$4.7K
cowboy hatEasy71K$0.45$428
stetsonEasy31K$0.27$1.2K
stetson hatsEasy17K$0.26$1.6K
l l beanEasy16K$0.30$7.8K

Trustpilot Rating

3.1

29 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
84.6%
🇨🇦Canada
2.3%
🇲🇽Mexico
1.9%
🇩🇪Germany
1.8%
🇻🇳Vietnam
1.7%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • Strong marketing efficiency and ROI

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Men's Crew T-Shirts, Multipack, Style G1100

Men's Crew T-Shirts, Multipack, Style G1100

100
$18.89+257%
Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

99
$17.98+96%
Women's Sexy Sleeveless Square Neck Adjustable Straps Bow Tie A-line Mini Party Club Dress

Women's Sexy Sleeveless Square Neck Adjustable Straps Bow Tie A-line Mini Party Club Dress

99
$38.99+144%
Men's Crew T-Shirts, Multipack, Style G1100

Men's Crew T-Shirts, Multipack, Style G1100

99
$18.89+257%
Explore all trending products

Frequently Asked Questions About Outback Trading Co.

Is Outback Trading Co. a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Outback Trading Co. is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Outback Trading Co. safe to buy from? Is it a scam?

Outback Trading Co. has a Trustpilot rating of 3.1/5 based on 29 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (73/100).

What is Outback Trading Co.'s EcomScout rating and what does it mean?

Outback Trading Co. has an EcomScout rating of S (73/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Outback Trading Co. generate?

Outback Trading Co. receives approximately 1.7M visits per year with estimated monthly revenue of $206.0K - $446.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Outback Trading Co. use?

We detected 6 Shopify apps on Outback Trading Co., including Shop, Gorgias, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Outdoor Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Outback Trading Co.. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outdoor Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Outback Trading Co. Shopify store analysis • Outdoor ApparelFashion & Apparel • Unlikely Dropshipper • Rating: S

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