EcomScout Logo
PlatformNewStoresShopify Apps
Pricing
Sign In
Start Free
EcomScout Logo
PlatformNewStoresShopify Apps
Pricing
Sign In
Start Free
EcomScout Logo
PlatformNewStoresShopify Apps
Pricing
Sign In
Start Free
310K/yr$284K/mo
S
S
Previous Store
fightshop
310K/yr• Apparel
Press ← to navigate
S
1.8M/yr$272K/mo
Next Store
outdoorvitals
Apparel •1.8M/yr
S
Press → to navigate
HomeBreadcrumb separatorStoresBreadcrumb separatoroutfittersstore.nz
Back to Stores
outfittersstore.nz homepage screenshot

outfittersstore.nz

outfittersstore.nz
A
51/100
EcomScout

outfittersstore.nz receives an EcomScout Rating of A (51/100), ranking #46,798 out of 1,192,643 Shopify stores we track. This Apparel Fashion & Apparel store attracts 274.1K visits per year with estimated revenue of $39.9K - $86.5K/mo. It offers 1.3K products at an average price of NZ$201.

Analysis by EcomScout Research Team · How we calculate ratings

ApparelFashion & ApparelClothing
Est. Revenue/mo
$39.9K - $86.5K/mo
Est. Traffic/mo
22.8K
Products
1.3K
Top Market
NZ (69%)
Top Channel
paid (43%)

Store Intelligence Summary

Traffic breakdown: paid 43%, organic 31%, direct 15%, social 3%.

Product pricing: Average price of NZ$201 (range: NZ$5 – NZ$900) — ≈ $123 USD. Positioned in the premium segment.

0

Top markets: NZ (69%), US (22%), AU (7%).

Best-selling product: Rab Men's Microlight Alpine Jacket (NZ$399.95). Other top sellers include Rab Jacket Stuff Sack - Assorted Colours, Rab Expedition Kitbag II, Rab Women's Microlight Alpine Down Jacket.

How is the EcomScout Rating calculated? The A grade (51/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Apparel Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$49.2M/mo
Total Stores
32,395
Avg Revenue
$2K/mo
Top 10% Threshold
$10K/mo

Competition Breakdown

35%
54%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Apparel market generates $49M/month across 32,395 stores
  • •1% are enterprise stores (>$100K/mo) — achievable market
  • •89% of stores earn less than $10K/month — relatively low barrier to entry
  • •Top 10% of Apparel stores earn $10K+/month
  • •This store outperforms 85% of Apparel competitors
  • •Jackets shows highest opportunity with $1,967 median revenue and medium competition
  • •High average order value ($196) suggests premium positioning works well
  • •437 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Apparel

Shop84%Block54%Pre-Order27%Judge.me Product Reviews26%

Best Selling Products

Outfitters Store Gift Card#1

Outfitters Store Gift Card

NZ$20≈ $12

Rab Men's Microlight Alpine Jacket#2

Rab Men's Microlight Alpine Jacket

NZ$399.95≈ $244

Rab Jacket Stuff Sack - Assorted Colours#3

Rab Jacket Stuff Sack - Assorted Colours

NZ$5≈ $3.05

Rab Expedition Kitbag II#4

Rab Expedition Kitbag II

NZ$199.95≈ $122

Rab Women's Microlight Alpine Down Jacket#5

Rab Women's Microlight Alpine Down Jacket

NZ$399.95≈ $244

Rab Logo Beanie#6

Rab Logo Beanie

NZ$39.95≈ $24

Rab Women's Syncrino Base LS Tee#7

Rab Women's Syncrino Base LS Tee

NZ$139.95≈ $85

Rab Men's Sawtooth Pants#8

Rab Men's Sawtooth Pants

NZ$160.99≈ $98

Rab Ultrasphere 4.5 Sleep Mat (370g)#9

Rab Ultrasphere 4.5 Sleep Mat (370g)

NZ$299.95≈ $183

Rab Men's Force Hoody#10

Rab Men's Force Hoody

NZ$119.95≈ $73

Analyzing...
Bounce Rate
33.6%
Pages/Visit
14.9
Avg. Time on Site
7m 8s
Avg. Product Price
NZ$201

≈ $123 USD

Range: NZ$5 - NZ$900

Rating Breakdown

Business Quality80/100
Traffic Growth70/100
Revenue Performance65/100
Marketing Efficiency7/100

Traffic Sources

paid42.6%
organic31.0%
direct15.3%
social2.9%
referral0.0%

Top Countries

🇳🇿New Zealand
69.1%
🇺🇸United States
22.3%
🇦🇺Australia
7.3%
🇯🇵Japan
1.2%

Analysis

Strengths

  • High business quality and trust indicators
  • High-quality product catalog

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (15)

Pre-OrderShopPageFly Landing Page Builder4.9Loox Photo Reviews4.9Infinite OptionsBack in StockReCharge SubscriptionsVitals4.9WiserKlaviyo: Email Marketing & SMSShogun Page Builder4.8Frequently Bought TogetherSale BadgeBlockZendesk

Similar Stores

View all →
wearepeachiesS

wearepeachies.com

682.4K/yr$94.9K/mo
stepheneinhornS

stepheneinhorn.co.uk

197.3K/yr$126.4K/mo
teeturtleS

teeturtle.com

2.6M/yr
princesspollyS

princesspolly.com.au

19.9M/yr$4.1M/mo
More New Zealand Shopify stores →Browse top Shopify stores by country →

Trending Apparel Products

Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.

Hanes Men's Hoodie - EcoSmart Fleece Hooded Sweatshirt for Men & Women - Midweight Fleece - Big & Tall Available

Hanes Men's Hoodie - EcoSmart Fleece Hooded Sweatshirt for Men & Women - Midweight Fleece - Big & Tall Available

68
$8.00+15%
OEAK Womens Jelly Bras Wireless Deep V Bralette Comfy Push Up Tshirt Bras | Comfortable,support and lift,no underwire,bralettes,plunge,full coverage,invisible,balconette,minimizer,no show,soft

OEAK Womens Jelly Bras Wireless Deep V Bralette Comfy Push Up Tshirt Bras | Comfortable,support and lift,no underwire,bralettes,plunge,full coverage,invisible,balconette,minimizer,no show,soft

65
$18.99+15%
JanSport SuperBreak One Backpacks - Durable, Lightweight Bookbag with 1 Main Compartment, Front Utility Pocket with Built-in Organizer - Premium Backpack, Black

JanSport SuperBreak One Backpacks - Durable, Lightweight Bookbag with 1 Main Compartment, Front Utility Pocket with Built-in Organizer - Premium Backpack, Black

65
$38.47+7%
Water Shoes for Women Men Quick-Dry Aqua Socks Swim Beach Outfits Barefoot | Yoga Exercise Wear Sport Accessories Pool Camping Must Haves River Hiking Youth Adult

Water Shoes for Women Men Quick-Dry Aqua Socks Swim Beach Outfits Barefoot | Yoga Exercise Wear Sport Accessories Pool Camping Must Haves River Hiking Youth Adult

64
$5.63+15%
See all trending Apparel products

Monitor this store daily.

Sales changes, new products, app installs — delivered to your dashboard every morning.

Start Tracking

Frequently Asked Questions About outfittersstore.nz

Is outfittersstore.nz a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, outfittersstore.nz is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is outfittersstore.nz safe to buy from? Is it a scam?

We don't have Trustpilot review data for outfittersstore.nz. However, our EcomScout rating is A (51/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is outfittersstore.nz's EcomScout rating and what does it mean?

outfittersstore.nz has an EcomScout rating of A (51/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does outfittersstore.nz generate?

outfittersstore.nz receives approximately 274.1K visits per year with estimated monthly revenue of $39.9K - $86.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does outfittersstore.nz use?

We detected 15 Shopify apps on outfittersstore.nz, including Pre-Order, Shop, PageFly Landing Page Builder and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against outfittersstore.nz. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

outfittersstore.nz Shopify store analysis • Apparel • Fashion & Apparel • Unlikely Dropshipper • Rating: A

Last updated: August 10, 2026

More Apparel Stores →Trending Apparel Products →Shopify Trending CategoriesFind SuppliersAll Stores

Shopify Stores

  • Browse All Stores
  • USA Stores
  • UK Stores
  • Dropshipping Stores
  • Apparel Stores

Shopify Apps

  • Browse All Apps
  • Marketing & Conversion
  • Finding Products
  • Store Design

Tools

  • Trending Products
  • Shopify Trending Categories
  • Shopify Theme Detector
  • All Tools

Company

  • About & Methodology
  • Pricing
  • Honey Investigation
  • All Reports
  • Chrome Extension
  • LinkedIn
  • Contact
  • Privacy
  • Terms
  • Cookies
EcomScout Logo© Ecomscout 2026. All rights reserved.
[email protected]
Privacy policyTermsCookies