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Oxford Origins

oxford-origins.com
B
39/100
EcomScout

Oxford Origins receives an EcomScout Rating of B (39/100), ranking #134,667 out of 1,197,356 Shopify stores we track. This Vitamins & Supplements Health & Wellness store attracts 139.4K visits per year with estimated revenue of $5.9K - $11.8K/mo. It offers 34 products at an average price of £15.

Analysis by EcomScout Research Team · How we calculate ratings

Vitamins & SupplementsHealth & WellnessVitamins
Est. Revenue/mo
$5.9K - $11.8K/mo
Est. Traffic/mo
11.6K
Products
34
Top Market
US (41%)
Top Channel
N/A

Store Intelligence Summary

Product pricing: Average price of £15 (range: £8 – £33) — ≈ $19 USD. Budget-friendly positioning targeting volume sales.

00

Top markets: US (41%), GB (41%), PK (8%).

Best-selling product: Magnesium Glycinate (£16.95). Other top sellers include Glucosamine, Chondroitin & MSM, Turmeric Curcumin, Marine Collagen.

How is the EcomScout Rating calculated? The B grade (39/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Vitamins & Supplements Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$1.6M/mo
Total Stores
440
Avg Revenue
$4K/mo
Top 10% Threshold
$66K/mo

Competition Breakdown

28%
40%
21%
6%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Vitamins & Supplements market generates $2M/month across 440 stores
  • •6% are enterprise stores (>$100K/mo) — achievable market
  • •Top 10% of Vitamins & Supplements stores earn $66K+/month
  • •This store outperforms 95% of Vitamins & Supplements competitors
  • •Low average order value ($0) — consider bundling or upsells

Top Apps in Vitamins & Supplements

Block91%Shop90%Klaviyo: Email Marketing & SMS62%Judge.me Product Reviews48%

Best Selling Products

Magnesium Glycinate#1

Magnesium Glycinate

£16.95≈ $22

Glucosamine, Chondroitin & MSM#2

Glucosamine, Chondroitin & MSM

£32.95≈ $42

Turmeric Curcumin#3

Turmeric Curcumin

£9.95≈ $13

Marine Collagen#4

Marine Collagen

£16.95≈ $22

Magnesium Complex#5

Magnesium Complex

£9.95≈ $13

Daily Pro Bio Cultures#6

Daily Pro Bio Cultures

£7.95≈ $10

Vitamin D3 and K2#7

Vitamin D3 and K2

£19.95≈ $25

Multivitamins & Minerals (Bottle)#8

Multivitamins & Minerals (Bottle)

£18.95≈ $24

Bio Cultures for Women#9

Bio Cultures for Women

£12.95≈ $16

Bio Cultures Complex#10

Bio Cultures Complex

£12.95≈ $16

Analyzing...
Bounce Rate
51.7%
Pages/Visit
1.7
Avg. Time on Site
32s
Avg. Product Price
£15

≈ $19 USD

Range: £8 - £33

Rating Breakdown

Traffic Growth75/100
Business Quality75/100
Revenue Performance29/100
Marketing Efficiency21/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

0.0

0 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
41.5%
🇬🇧United Kingdom
41.2%
🇵🇰Pakistan
7.5%
🇦🇪United Arab Emirates
5.0%
🇧🇪Belgium
4.9%

Analysis

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (11)

ShopKlaviyo: Email Marketing & SMSPageFly Landing Page Builder4.9Loox Photo Reviews4.9Infinite OptionsBack in Stock4.9ReCharge SubscriptionsVitals4.9WiserBundle DiscountBlock

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Frequently Asked Questions About Oxford Origins

Is Oxford Origins a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Oxford Origins is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is Oxford Origins safe to buy from? Is it a scam?

We don't have Trustpilot review data for Oxford Origins. However, our EcomScout rating is B (39/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is Oxford Origins's EcomScout rating and what does it mean?

Oxford Origins has an EcomScout rating of B (39/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Oxford Origins generate?

Oxford Origins receives approximately 139.4K visits per year with estimated monthly revenue of $5.9K - $11.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Oxford Origins use?

We detected 11 Shopify apps on Oxford Origins, including Shop, Klaviyo: Email Marketing & SMS, PageFly Landing Page Builder and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Vitamins & Supplements store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Oxford Origins. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Vitamins & Supplements store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Oxford Origins Shopify store analysis • Vitamins & Supplements • Health & Wellness • Likely Dropshipper • Rating: B

Last updated: August 10, 2026

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