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Oxford Vitality

oxfordvitality.co.uk
55/100
EcomScout

Oxford Vitality receives an EcomScout Rating of A+ (55/100), ranking #12,458 out of 481,835 Shopify stores we track. This Health Supplements Health & Wellness store attracts 175.5K visits per year with estimated revenue of $11.7K - $23.4K/mo..

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$11.7K - $23.4K/mo
Est. Traffic/mo
14.6K
Products
N/A
Top Market
GB (65%)
Top Channel
direct (9%)
Trustpilot
4.7/5 (6,595)

Store Intelligence Summary

Traffic breakdown: direct 9%, referral 8%.

0

Customer trust: Trustpilot score 4.7/5 based on 6,595 reviews. Excellent reputation — customers rate this store highly.

Top markets: GB (65%), US (19%), IN (7%).

How is the EcomScout Rating calculated? The A+ grade (55/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Health Supplements Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$99K/mo
Total Stores
25
Avg Revenue
$4K/mo
Top 10% Threshold
$196K/mo

Competition Breakdown

20%
40%
20%
8%
12%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Health Supplements market generates $0M/month across 25 stores
  • 12% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Health Supplements stores earn $196K+/month
  • This store outperforms 98% of Health Supplements competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
43.7%
Pages/Visit
3.3
Avg. Time on Site
34s

Rating Breakdown

Trustpilot100/100
Business Quality80/100
Traffic Growth75/100
Revenue Performance31/100
Marketing Efficiency21/100

Traffic Sources

direct8.9%
referral8.5%
organic0.0%
paid0.0%
social0.0%

Trustpilot Rating

4.7

6,595 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
65.4%
🇺🇸United States
18.9%
🇮🇳India
6.7%
🇵🇰Pakistan
4.1%
🇨🇦Canada
3.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Product catalog quality is poor
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Enhance product descriptions, add more images, and expand catalog
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About Oxford Vitality

Is Oxford Vitality a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Oxford Vitality is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Oxford Vitality safe to buy from? Is it a scam?

Oxford Vitality has a Trustpilot rating of 4.7/5 based on 6,595 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A+ (55/100).

What is Oxford Vitality's EcomScout rating and what does it mean?

Oxford Vitality has an EcomScout rating of A+ (55/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Oxford Vitality generate?

Oxford Vitality receives approximately 175.5K visits per year with estimated monthly revenue of $11.7K - $23.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Oxford Vitality use?

We detected 10 Shopify apps on Oxford Vitality, including Shop, Trustpilot, Tidio Live Chat and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Health Supplements store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Oxford Vitality. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Health Supplements store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Oxford Vitality Shopify store analysis • Health SupplementsHealth & Wellness • Unlikely Dropshipper • Rating: A+

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