Paddle
paddle.caPaddle receives an EcomScout Rating of S (62/100), ranking #7,322 out of 772,939 Shopify stores we track. This Water Sports Sports & Outdoors store attracts 87.5K visits per year with estimated revenue of $29.5K - $63.9K/mo. It offers 142 products at an average price of CA$1,810.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: direct 27%.
Product pricing: Average price of CA$1,810 (range: CA$11 – CA$5,779) — ≈ $1,339 USD. Positioned in the premium segment.
Ad spend: Estimated $6/mo in paid search ($72/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.0/5 based on 10,935 reviews. Good standing with customers.
Top markets: CA (79%), US (21%).
Best-selling product: Astral Loyak Water Shoe (CA$110). Other top sellers include Grey Owl Hammerhead Paddle - Uncut, Removable Anchor Hood Loops for Transport - Paddle.ca, 15 Foot/4.5 meter Tie Down Strap - Paddle.ca.
Water Sports Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Water Sports market generates $4M/month across 396 stores
- •11% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Water Sports stores earn $110K+/month
- •This store outperforms 91% of Water Sports competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Water Sports
Best Selling Products
#1Rhéaume Explorer 14 Canoe - Kevlar Exterior - Cherry Wood Gunwales - Innegra Basalt Interior - Pale Blue
CA$4,876≈ $3,608
#2Rhéaume Prospecteur 16'6 Canoe - Kevlar Exterior - Cherry Wood Gunwales - Innegra Basalt Interior - Blue and White Two-Tone
CA$5,424≈ $4,014
#3Rhéaume Prospecteur 16'6 Canoe - Carbon Exterior - Cherry Wood Gunwales - Innegra Basalt Interior - Clear Colour
CA$5,475≈ $4,052
#4Rhéaume Prospecteur 15' Canoe - Kevlar Exterior - Cherry Wood Trim - Innegra Basalt Interior - Aussie Green
CA$4,945≈ $3,659
#5Rhéaume Prospecteur 15' Canoe - Kevlar Exterior - Cherry Wood Trim - Innegra Basalt Interior - Pale Blue
CA$4,945≈ $3,659
#6Rhéaume Prospecteur 15' Canoe - Orange Edition - Carbon Exterior - Composite Trim - Innegra Basalt Interior
CA$5,779≈ $4,276
#7Astral Loyak Water Shoe
CA$110≈ $81
#8Grey Owl Hammerhead Paddle - Uncut
CA$210≈ $155
#9Removable Anchor Hood Loops for Transport - Paddle.ca
CA$23.99≈ $18
#1015 Foot/4.5 meter Tie Down Strap - Paddle.ca
CA$11≈ $8.14
≈ $1,339 USD
Range: CA$11 - CA$5,779
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$6
Google Ads estimate
Yearly Ad Budget
$72
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| canoe canada outfitters atikokanEasy | 100 | - | - |
| 14 ft canoesEasy | 12 | - | - |
Trustpilot Rating
10,935 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (7)
Similar Stores
View all →Trending Water Sports Products
Products gaining popularity in Water Sports right now, based on Amazon & Google Trends data.

INTEX Challenger Inflatable Kayak Series: Includes Deluxe 86in Kayak Paddles and High-Output Pump – SuperStrong PVC – Adjustable Seat with Backrest – Removable Skeg – Cargo Storage Net

Niphean Inflatable Stand Up Paddle Board with SUP Accessories, Anti-Slip EVA Deck, 10’6’’ Inflatable Paddle Boards for Adults & Youth of All Skill Levels

Intex 68307EP Explorer K2 Inflatable Kayak Set: Includes Deluxe 86in Aluminum Oars and High-Output Pump – SuperStrong PVC – Adjustable Seats with Backrest – 400lb Weight Capacity

Pelican Argo 100X - Recreational Sit in Kayak - Lightweight Patented Ram-X™ Material - Ergoform™ Seating System - 10 ft
Frequently Asked Questions About Paddle
Is Paddle a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Paddle is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Paddle safe to buy from? Is it a scam?
Paddle has a Trustpilot rating of 4.0/5 based on 10,935 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (62/100).
What is Paddle's EcomScout rating and what does it mean?
Paddle has an EcomScout rating of S (62/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Paddle generate?
Paddle receives approximately 87.5K visits per year with estimated monthly revenue of $29.5K - $63.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Paddle use?
We detected 7 Shopify apps on Paddle, including Shop, Mailchimp, Embed data and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Water Sports store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Paddle. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Water Sports store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.
