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Paddywax Candle Company

paddywax.com
49/100
EcomScout

Paddywax Candle Company receives an EcomScout Rating of B+ (49/100), ranking #37,870 out of 1,067,302 Shopify stores we track. This Candles Home & Garden store attracts 377.0K visits per year with estimated revenue of $11.2K - $24.6K/mo. It offers 397 products at an average price of $33.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$11.2K - $24.6K/mo
Est. Traffic/mo
31.4K
Products
397
Top Market
US (41%)
Top Channel
organic (47%)
Trustpilot
3.2/5 (1)

Store Intelligence Summary

Traffic breakdown: organic 47%, direct 29%, paid 17%, referral 5%.

Product pricing: Average price of $33 (range: $24 – $42). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $905/mo in paid search ($10.9K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.2/5 based on 1 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (41%), VN (11%), GB (9%).

Best-selling product: Tobacco + Patchouli - Apothecary 8 oz Candle ($30). Other top sellers include Amber + Smoke - Apothecary 8 oz Candle, Ocean Tide & Sea Salt - Relish 9.5 oz Candle, Vetiver + Cardamom - Apothecary 8 oz Candle.

How is the EcomScout Rating calculated? The B+ grade (49/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Candles Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$256K/mo
Total Stores
651
Avg Revenue
$393/mo
Top 10% Threshold
$5K/mo

Competition Breakdown

69%
27%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Candles market generates $0M/month across 651 stores
  • 96% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Candles stores earn $5K+/month
  • This store outperforms 91% of Candles competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
40.7%
Pages/Visit
2.4
Avg. Time on Site
35s
Avg. Product Price
$33

Range: $24 - $42

Rating Breakdown

Business Quality100/100
Traffic Growth70/100
Trustpilot45/100
Marketing Efficiency36/100
Revenue Performance29/100

Traffic Sources

organic47.4%
direct28.8%
paid16.9%
referral5.1%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$905

Google Ads estimate

Yearly Ad Budget

$11K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
paddywaxEasy4K--
christmas candlesEasy4K$0.84$480
candle scentsEasy4K$1.07$434
paddywax candlesEasy2K$0.74$432
candle supplies2K$1.18$3.9K

Trustpilot Rating

3.2

1 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
40.7%
🇻🇳Vietnam
10.6%
🇬🇧United Kingdom
9.2%
🇦🇺Australia
8.2%
🇳🇱Netherlands
7.9%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Paddywax Candle Company

Is Paddywax Candle Company a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Paddywax Candle Company is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Paddywax Candle Company safe to buy from? Is it a scam?

Paddywax Candle Company has a Trustpilot rating of 3.2/5 based on 1 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (49/100).

What is Paddywax Candle Company's EcomScout rating and what does it mean?

Paddywax Candle Company has an EcomScout rating of B+ (49/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Paddywax Candle Company generate?

Paddywax Candle Company receives approximately 377.0K visits per year with estimated monthly revenue of $11.2K - $24.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Paddywax Candle Company use?

We detected 5 Shopify apps on Paddywax Candle Company, including Shop, Yotpo Reviews & UGC, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Candles store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Paddywax Candle Company. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Candles store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Paddywax Candle Company Shopify store analysis • CandlesHome & Garden • Unlikely Dropshipper • Rating: B+

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