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paspaley.com

paspaley.com
62/100
EcomScout

paspaley.com receives an EcomScout Rating of S (62/100), ranking #14,174 out of 1,188,913 Shopify stores we track. This Apparel Fashion & Apparel store attracts 1.3M visits per year with estimated revenue of $366.2K - $793.4K/mo. It offers 557 products at an average price of A$3,350.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$366.2K - $793.4K/mo
Est. Traffic/mo
111.1K
Products
557
Top Market
AU (47%)
Top Channel
social (31%)
Est. Ad Spend/mo
$562

Store Intelligence Summary

Traffic breakdown: social 31%, paid 27%, organic 16%, direct 14%.

Product pricing: Average price of A$3,350 (range: A$180 – A$16,800) — ≈ $2,211 USD. Positioned in the premium segment.

Ad spend: Estimated $562/mo in paid search ($6.7K/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: AU (47%), US (24%), VN (6%).

Best-selling product: Paspaley Australian South Sea Mother-of-Pearl Shell (A$180). Other top sellers include Keshi Pearl Stud Earrings | Keshi Pearls and Yellow Gold, Kimberley Dusk Single Pearl Bracelet | 10mm Circle Pearl and Sandalwood, Kimberley Dawn Single Pearl Bracelet | 10mm Circle Pearl and Sandalwood.

How is the EcomScout Rating calculated? The S grade (62/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Apparel Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$50.7M/mo
Total Stores
32,395
Avg Revenue
$2K/mo
Top 10% Threshold
$10K/mo

Competition Breakdown

35%
54%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Apparel market generates $51M/month across 32,395 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 89% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Apparel stores earn $10K+/month
  • This store outperforms 84% of Apparel competitors
  • Jackets shows highest opportunity with $1,967 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 437 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
55.9%
Pages/Visit
2.0
Avg. Time on Site
1m 29s
Avg. Product Price
A$3,350

≈ $2,211 USD

Range: A$180 - A$16,800

Rating Breakdown

Revenue Performance80/100
Traffic Growth80/100
Business Quality80/100
Marketing Efficiency29/100

Traffic Sources

social31.0%
paid27.1%
organic16.4%
direct13.7%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$562

Google Ads estimate

Yearly Ad Budget

$7K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
south sea pearlsEasy1K$1.39$784
south sea pearlEasy400$1.33$138
saltwater pearlsEasy270$2.10$81
value of cultured pearlsEasy150$0.71$16
paspaley pearlsEasy135$0.36$8

Top Countries

🇦🇺Australia
46.6%
🇺🇸United States
24.4%
🇻🇳Vietnam
5.9%
🇮🇳India
5.7%
🇸🇬Singapore
4.9%

Analysis

Strengths

  • Strong revenue performance and growth
  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • High-quality product catalog

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (2)

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Frequently Asked Questions About paspaley.com

Is paspaley.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, paspaley.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is paspaley.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for paspaley.com. However, our EcomScout rating is S (62/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is paspaley.com's EcomScout rating and what does it mean?

paspaley.com has an EcomScout rating of S (62/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does paspaley.com generate?

paspaley.com receives approximately 1.3M visits per year with estimated monthly revenue of $366.2K - $793.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does paspaley.com use?

We detected 2 Shopify apps on paspaley.com, including Shop, Klaviyo: Email Marketing & SMS.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against paspaley.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

paspaley.com Shopify store analysis • ApparelFashion & Apparel • Unlikely Dropshipper • Rating: S

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