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1.2M/yr• Specialty Foods
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Pastease

pastease.com
A
50/100
EcomScout

Pastease receives an EcomScout Rating of A (50/100), ranking #52,320 out of 1,197,910 Shopify stores we track. This Specialty Foods Food & Beverage store attracts 147.3K visits per year with estimated revenue of $4.9K - $9.8K/mo. It offers 278 products at an average price of $12.

Analysis by EcomScout Research Team · How we calculate ratings

Specialty FoodsFood & BeverageGourmet Snacks
Est. Revenue/mo
$4.9K - $9.8K/mo
Est. Traffic/mo
12.3K
Products
278
Top Market
US (74%)
Top Channel
organic (26%)
Trustpilot
4.4/5 (11)

Store Intelligence Summary

Traffic breakdown: organic 26%, direct 25%, paid 18%, social 8%.

Product pricing: Average price of $12 (range: $0 – $25). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $532/mo in paid search ($6.4K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.4/5 based on 11 reviews. Good standing with customers.

Top markets: US (74%), VN (24%), VE (2%).

Best-selling product: Custom Pasties | Personalized Pasties by Pastease® Design-Your-Own Pasties ($24.95). Other top sellers include LABL Protect, Tastease: Edible Pasties & Pecker Wraps Candy by Pastease, Mystery Pastease Pair!.

How is the EcomScout Rating calculated? The A grade (50/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Specialty Foods Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$42.5M/mo
Total Stores
13,418
Avg Revenue
$3K/mo
Top 10% Threshold
$54K/mo

Competition Breakdown

31%
38%
20%
5%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Specialty Foods market generates $43M/month across 13,418 stores
  • •6% are enterprise stores (>$100K/mo) — achievable market
  • •Top 10% of Specialty Foods stores earn $54K+/month
  • •This store outperforms 94% of Specialty Foods competitors
  • •Low average order value ($0) — consider bundling or upsells
  • •797 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Specialty Foods

Shop89%Block66%Judge.me Product Reviews34%Pre-Order29%

Best Selling Products

Custom Pasties | Personalized Pasties by Pastease® Design-Your-Own Pasties#1

Custom Pasties | Personalized Pasties by Pastease® Design-Your-Own Pasties

$24.95

Pastease Everyday® Nipple Cover Sticky Adhesive Silicone Nipple Pasties Reusable Pasty Breast Covers for Women with Travel Box#2

Pastease Everyday® Nipple Cover Sticky Adhesive Silicone Nipple Pasties Reusable Pasty Breast Covers for Women with Travel Box

$19.95

LABL Protect#3

LABL Protect

$0.98

Tastease: Edible Pasties & Pecker Wraps Candy by Pastease#4

Tastease: Edible Pasties & Pecker Wraps Candy by Pastease

$11.95

Mystery Pastease Pair!#5

Mystery Pastease Pair!

$12

All Sparkle Nipple Pasties by Pastease#6

All Sparkle Nipple Pasties by Pastease

$11.95

Love: Glow in the Dark Neon Heart Pasties Nipple Covers by Pastease®#7

Love: Glow in the Dark Neon Heart Pasties Nipple Covers by Pastease®

$11.95

Round Up Donation#8

Round Up Donation

$0.01

Refills Plus, Cross: Three Pair Double Stick Shapes#9

Refills Plus, Cross: Three Pair Double Stick Shapes

$11.95

Refills Heart: Reuse Pasties with Three Pair Double Stick Shapes#10

Refills Heart: Reuse Pasties with Three Pair Double Stick Shapes

$11.95

Analyzing...
Bounce Rate
41.1%
Pages/Visit
4.1
Avg. Time on Site
1m 50s
Avg. Product Price
$12

Range: $0 - $25

Rating Breakdown

Trustpilot80/100
Traffic Growth75/100
Business Quality75/100
Revenue Performance27/100
Marketing Efficiency22/100

Traffic Sources

organic25.9%
direct24.7%
paid18.3%
social8.3%
referral1.6%

Marketing & Ad Spend

Monthly Ad Spend

$532

Google Ads estimate

Yearly Ad Budget

$6K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
edible underwearEasy2K$0.17$20
edible pantiesEasy930$0.14$2
candy braEasy570$0.39$5
pasteaseEasy400--
pasties braEasy320--

Trustpilot Rating

4.4

11 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
74.2%
🇻🇳Vietnam
23.6%
🇻🇪Venezuela
1.9%
🇮🇳India
0.3%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (11)

Pre-Order0ShopKlaviyo: Email Marketing & SMSLoox Photo Reviews4.9Frequently Bought Together4.9Back in Stock4.9Collective4.8Embed4.4Block4.9Buy Button channelbuy_button3.9

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Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

72
$5.99-6%
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

72
$16.99+7%
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

70
$11.99-6%
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

68
$24.99+23%
Explore all trending products

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Frequently Asked Questions About Pastease

Is Pastease a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Pastease is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is Pastease safe to buy from? Is it a scam?

Pastease has a Trustpilot rating of 4.4/5 based on 11 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A (50/100).

What is Pastease's EcomScout rating and what does it mean?

Pastease has an EcomScout rating of A (50/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Pastease generate?

Pastease receives approximately 147.3K visits per year with estimated monthly revenue of $4.9K - $9.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Pastease use?

We detected 11 Shopify apps on Pastease, including Pre-Order, Shop, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Specialty Foods store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Pastease. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Specialty Foods store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Pastease Shopify store analysis • Specialty Foods • Food & Beverage • Likely Dropshipper • Rating: A

Last updated: August 10, 2026

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