PAVERS
pavers.co.ukPAVERS receives an EcomScout Rating of S (83/100), ranking #37 out of 718,963 Shopify stores we track. This Footwear Fashion & Apparel store attracts 15.8M visits per year with estimated revenue of $884.8K - $1.9M/mo. It offers 2.5K+ products at an average price of £39.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: paid 27%, organic 22%, direct 18%, referral 9%.
Product pricing: Average price of £39 (range: £35 – £40) — ≈ $50 USD. Mid-range pricing strategy.
Ad spend: Estimated $2.9K/mo in paid search ($35.4K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.7/5 based on 322,666 reviews. Excellent reputation — customers rate this store highly.
Top markets: GB (93%), US (1%), NG (1%).
Best-selling product: Wide Fit Elasticated Sandals - BAIZH43067 / 329 611 - Tan (£39.99). Other top sellers include Wide Fit Elasticated Sandals - BAIZH43067 / 329 611 - White, Wide Fit Embellished Stretch Fit Sandals - BAIZH43066 / 329 610 - Gold, Wide Fit Embellished Stretch Fit Sandals - BAIZH43066 / 329 610 - Brown.
Footwear Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Footwear market generates $10M/month across 4,887 stores
- •2% are enterprise stores (>$100K/mo) — achievable market
- •83% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Footwear stores earn $22K+/month
- •This store outperforms 91% of Footwear competitors
- •Sneakers shows highest opportunity with $2,147 median revenue and medium competition
- •High average order value ($196) suggests premium positioning works well
- •103 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Footwear
Best Selling Products
#1Wide Fit Elasticated Sandals - BAIZH43067 / 329 611 - Tan
£39.99≈ $51
#2Wide Fit Elasticated Sandals - BAIZH43067 / 329 611 - White
£39.99≈ $51
#3Wide Fit Embellished Stretch Fit Sandals - BAIZH43066 / 329 610 - Gold
£39.99≈ $51
#4Wide Fit Embellished Stretch Fit Sandals - BAIZH43066 / 329 610 - Brown
£39.99≈ $51
#5Bellissimo Lace Up Gum Sole Trainers - BELWBIN44051 / 329 622 - Leopard
£39.99≈ $51
#6Extra Wide Easy Step In Trainers - BOJIE44000 / 329 589 - Navy
£39.99≈ $51
#7Extra Wide Easy Step In Trainers - BOJIE44000 / 329 589 - Black-Black
£39.99≈ $51
#8Extra Wide Easy Step In Trainers - BOJIE44000 / 329 589 - Red
£39.99≈ $51
#9Cushioned Zip Up Trainers - WOIL43022 / 329 072 - Beige
£34.99≈ $44
≈ $50 USD
Range: £35 - £40
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$3K
Google Ads estimate
Yearly Ad Budget
$35K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| shoes | 346K | $0.96 | - |
| skechers | 243K | $0.47 | $110.4K |
| slippers | 46K | $0.13 | $14 |
| mens slippers | 17K | $0.75 | $1.7K |
| skechers shoesEasy | 15K | $0.62 | $20.5K |
Trustpilot Rating
322,666 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (5)
TrustpilotSimilar Stores
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Frequently Asked Questions About PAVERS
Is PAVERS a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, PAVERS is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is PAVERS safe to buy from? Is it a scam?
PAVERS has a Trustpilot rating of 4.7/5 based on 322,666 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (83/100).
What is PAVERS's EcomScout rating and what does it mean?
PAVERS has an EcomScout rating of S (83/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does PAVERS generate?
PAVERS receives approximately 15.8M visits per year with estimated monthly revenue of $884.8K - $1.9M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does PAVERS use?
We detected 5 Shopify apps on PAVERS, including Trustpilot, Back in Stock, Pre-Order and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Footwear store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against PAVERS. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Footwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.