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Paxton & Whitfield

paxtonandwhitfield.co.uk
44/100
EcomScout

Paxton & Whitfield receives an EcomScout Rating of B+ (44/100), ranking #28,203 out of 404,547 Shopify stores we track. This Consumer Electronics Electronics & Tech store attracts 206.9K visits per year with estimated revenue of $6.4K - $16.1K/mo. It offers 241 products at an average price of $31.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$6.4K - $16.1K/mo
Est. Traffic/mo
17.2K
Products
241
Top Market
GB (72%)
Top Channel
direct (22%)
Trustpilot
1.5/5 (36)

Store Intelligence Summary

Traffic breakdown: direct 22%, referral 12%.

Product pricing: Average price of $31 (range: $5 – $150). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $55/mo in paid search ($660/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 1.5/5 based on 36 reviews. Mixed reviews — potential service or quality concerns.

Top markets: GB (72%), US (17%), ES (6%).

Best-selling product: The Weekend Cheese Box Subscription ($29.95). Other top sellers include £5 Delivery Surcharge, Artisan Cheese Advent Calendar 2025, Paxton's Finest Stilton.

How is the EcomScout Rating calculated? The B+ grade (44/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Consumer Electronics Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$5.2M/mo
Total Stores
2,960
Avg Revenue
$2K/mo
Top 10% Threshold
$24K/mo

Competition Breakdown

34%
48%
13%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Consumer Electronics market generates $5M/month across 2,960 stores
  • 3% are enterprise stores (>$100K/mo) — achievable market
  • 82% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Consumer Electronics stores earn $24K+/month
  • This store outperforms 93% of Consumer Electronics competitors
  • Headphones shows highest opportunity with $2,733 median revenue and medium competition
  • High average order value ($183) suggests premium positioning works well
  • 75 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
70.4%
Pages/Visit
1.9
Avg. Time on Site
27s
Avg. Product Price
$31

Range: $5 - $150

Rating Breakdown

Business Quality80/100
Traffic Growth65/100
Trustpilot40/100
Revenue Performance29/100
Marketing Efficiency29/100

Traffic Sources

direct22.2%
referral12.4%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$55

Google Ads estimate

Yearly Ad Budget

$660

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
cheese hamper uk125--
cheese delivery ukEasy90--
cheese hampers ukEasy55--
semisoft cheeseEasy44$0.93$1
appledore cheeseEasy44--

Trustpilot Rating

1.5

36 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
71.9%
🇺🇸United States
17.3%
🇪🇸Spain
5.8%
🇮🇳India
5.1%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Consumer Electronics Products

Products gaining popularity in Consumer Electronics right now, based on Amazon & Google Trends data.

Beats Solo 4 - Wireless On-Ear Bluetooth Headphones, Up to 50-Hour Battery Life, Ultra-Lightweight Comfort, Powerful and Balanced Sound, Apple & Android Compatible - Slate Blue

Beats Solo 4 - Wireless On-Ear Bluetooth Headphones, Up to 50-Hour Battery Life, Ultra-Lightweight Comfort, Powerful and Balanced Sound, Apple & Android Compatible - Slate Blue

85
$149.95+103%
WOLFBOX MegaFlow 50 Compressed Air Duster-110000RPM Super Power Electric Air Duster, 3-Gear Adjustable Mini Blower with Fast Charging, Dust Blower for Computer, Keyboard, House, Outdoor and Car

WOLFBOX MegaFlow 50 Compressed Air Duster-110000RPM Super Power Electric Air Duster, 3-Gear Adjustable Mini Blower with Fast Charging, Dust Blower for Computer, Keyboard, House, Outdoor and Car

83
$35.99+180%
ASUS ROG Strix G16 (2025) Gaming Laptop, 16” FHD+ 16:10 165Hz/3ms Display, NVIDIA® GeForce RTX™ 5060 Laptop GPU, Intel® Core™ i7 Processor 14650HX, 16GB DDR5, 1TB Gen 4 SSD, Wi-Fi 7, Windows 11 Home

ASUS ROG Strix G16 (2025) Gaming Laptop, 16” FHD+ 16:10 165Hz/3ms Display, NVIDIA® GeForce RTX™ 5060 Laptop GPU, Intel® Core™ i7 Processor 14650HX, 16GB DDR5, 1TB Gen 4 SSD, Wi-Fi 7, Windows 11 Home

80
$1339.99+84%
Samsung Galaxy A17 5G Smart Phone, 128GB, Large AMOLED, High-Res Camera, Durable Design, Super Fast Charging, Expandable Storage, Circle to Search, 2025, US 1 Yr Manufacturer Warranty, Black

Samsung Galaxy A17 5G Smart Phone, 128GB, Large AMOLED, High-Res Camera, Durable Design, Super Fast Charging, Expandable Storage, Circle to Search, 2025, US 1 Yr Manufacturer Warranty, Black

79
$164.99+133%
See all trending Consumer Electronics products

Frequently Asked Questions About Paxton & Whitfield

Is Paxton & Whitfield a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Paxton & Whitfield is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Paxton & Whitfield safe to buy from? Is it a scam?

Paxton & Whitfield has a Trustpilot rating of 1.5/5 based on 36 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is B+ (44/100).

What is Paxton & Whitfield's EcomScout rating and what does it mean?

Paxton & Whitfield has an EcomScout rating of B+ (44/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Paxton & Whitfield generate?

Paxton & Whitfield receives approximately 206.9K visits per year with estimated monthly revenue of $6.4K - $16.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Paxton & Whitfield use?

We detected 4 Shopify apps on Paxton & Whitfield, including ReCharge Subscriptions, Yotpo Reviews & UGC, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Consumer Electronics store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Paxton & Whitfield. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Consumer Electronics store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Paxton & Whitfield Shopify store analysis • Consumer ElectronicsElectronics & Tech • Unlikely Dropshipper • Rating: B+

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