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49/100
EcomScout

PERILLA receives an EcomScout Rating of B+ (49/100), ranking #19,069 out of 411,186 Shopify stores we track. This Lingerie Fashion & Apparel store attracts 102.9K visits per year with estimated revenue of $12.5K - $27.2K/mo. It offers 345 products at an average price of $97.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$12.5K - $27.2K/mo
Est. Traffic/mo
8.6K
Products
345
Top Market
US (61%)
Top Channel
N/A
Trustpilot
3.5/5 (19)

Store Intelligence Summary

Product pricing: Average price of $97 (range: $55 – $179). Mid-range pricing strategy.

Ad spend: Estimated $16/mo in paid search ($192/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.5/5 based on 19 reviews. Good standing with customers.

Top markets: US (61%), DE (21%), IT (7%).

Best-selling product: Kylie Bodysuit ($99). Other top sellers include Kylie Thong, Kylie Thong, Kendall Jumpsuit Open Back.

How is the EcomScout Rating calculated? The B+ grade (49/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Lingerie Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$396K/mo
Total Stores
116
Avg Revenue
$3K/mo
Top 10% Threshold
$45K/mo

Competition Breakdown

27%
43%
22%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Lingerie market generates $0M/month across 116 stores
  • 3% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Lingerie stores earn $45K+/month
  • This store outperforms 92% of Lingerie competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
37.4%
Pages/Visit
8.3
Avg. Time on Site
2m
Avg. Product Price
$97

Range: $55 - $179

Rating Breakdown

Business Quality80/100
Traffic Growth65/100
Trustpilot60/100
Revenue Performance33/100
Marketing Efficiency29/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$16

Google Ads estimate

Yearly Ad Budget

$192

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
perilla lingerieEasy90$1.08-

Trustpilot Rating

3.5

19 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
61.3%
🇩🇪Germany
21.4%
🇮🇹Italy
7.4%
🇵🇱Poland
7.3%
🇫🇷France
1.5%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About PERILLA

Is PERILLA a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, PERILLA is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is PERILLA safe to buy from? Is it a scam?

PERILLA has a Trustpilot rating of 3.5/5 based on 19 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (49/100).

What is PERILLA's EcomScout rating and what does it mean?

PERILLA has an EcomScout rating of B+ (49/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does PERILLA generate?

PERILLA receives approximately 102.9K visits per year with estimated monthly revenue of $12.5K - $27.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does PERILLA use?

We detected 4 Shopify apps on PERILLA, including Shop, Judge.me Product Reviews, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Lingerie store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against PERILLA. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Lingerie store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

PERILLA Shopify store analysis • LingerieFashion & Apparel • Unlikely Dropshipper • Rating: B+

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