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Pillowfactory

pillowfactory.co.uk
B
39/100
EcomScout

Pillowfactory receives an EcomScout Rating of B (39/100), ranking #134,436 out of 1,196,677 Shopify stores we track. This Bedding Home & Garden store attracts 26.2K visits per year with estimated revenue of $712 - $1.6K/mo. It offers 198 products at an average price of £21.

Analysis by EcomScout Research Team · How we calculate ratings

BeddingHome & GardenBedding & Mattresses
Est. Revenue/mo
$712 - $1.6K/mo
Est. Traffic/mo
2.2K
Products
198
Top Market
GB (100%)
Top Channel
N/A
Trustpilot
2.8/5 (10)

Store Intelligence Summary

Product pricing: Average price of £21 (range: £5 – £45) — ≈ $26 USD. Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 2.8/5 based on 10 reviews. Mixed reviews — potential service or quality concerns.

Top markets: GB (100%).

Best-selling product: 100% Organic Buckwheat Husk Bed Pillow with Egyptian Cotton Cover 70cm x 45 cm (£29.99). Other top sellers include Memory Foam Bed Wedge Support Pillow Reduce Back Pain, Mattress Topper Extra Deep Thick 10cm Down Alternate filling, Hollowfibre Hypoallergenic Hotel Quality Pillow - Our Value Range Pillow.

How is the EcomScout Rating calculated? The B grade (39/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Bedding Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$7.4M/mo
Total Stores
937
Avg Revenue
$8K/mo
Top 10% Threshold
$103K/mo

Competition Breakdown

21%
33%
25%
10%
11%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Bedding market generates $7M/month across 937 stores
  • •11% are enterprise stores (>$100K/mo) — achievable market
  • •Top 10% of Bedding stores earn $103K+/month
  • •This store outperforms 92% of Bedding competitors
  • •Low average order value ($0) — consider bundling or upsells
  • •102 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Bedding

Shop87%Block82%Judge.me Product Reviews47%Klaviyo: Email Marketing & SMS45%

Best Selling Products

100% Organic Buckwheat Husk Bed Pillow with Egyptian Cotton Cover 70cm x 45 cm#1

100% Organic Buckwheat Husk Bed Pillow with Egyptian Cotton Cover 70cm x 45 cm

£29.99≈ $38

Memory Foam Bed Wedge Support Pillow Reduce Back Pain#2

Memory Foam Bed Wedge Support Pillow Reduce Back Pain

£19.99≈ $25

Mattress Topper Extra Deep Thick 10cm Down Alternate filling#3

Mattress Topper Extra Deep Thick 10cm Down Alternate filling

£18.99≈ $24

Hollowfibre Hypoallergenic Hotel Quality Pillow - Our Value Range Pillow#4

Hollowfibre Hypoallergenic Hotel Quality Pillow - Our Value Range Pillow

£7.99≈ $10

Super King 180 x 20 x 15 cm Extra-Wide Headboard Gap Filler Pillow Maximum Coverage for Large Beds#5

Super King 180 x 20 x 15 cm Extra-Wide Headboard Gap Filler Pillow Maximum Coverage for Large Beds

£44.99≈ $57

Bolster Pillow Hollowfibre Filled with Free Pillowcase#6

Bolster Pillow Hollowfibre Filled with Free Pillowcase

£10.49≈ $13

Natural Wool Pillow with Unbleached Chemical Free Cotton Case - Pack of 2#7

Natural Wool Pillow with Unbleached Chemical Free Cotton Case - Pack of 2

£44.99≈ $57

Single 90 x 20 x 15 cm Bed Gap Filler Wedge Cushion Perfect Fit for Standard Headboards#8

Single 90 x 20 x 15 cm Bed Gap Filler Wedge Cushion Perfect Fit for Standard Headboards

£33.99≈ $43

Charcoal Grey  Long Bolster Pillowcase Comfort and Soft Case#9

Charcoal Grey Long Bolster Pillowcase Comfort and Soft Case

£4.99≈ $6.34

67 x 30  Moses Pram Basket Mattress 4cm Height Oval Shaped, Waterproof#10

67 x 30 Moses Pram Basket Mattress 4cm Height Oval Shaped, Waterproof

£11.99≈ $15

Analyzing...
Bounce Rate
48.1%
Pages/Visit
2.0
Avg. Time on Site
38s
Avg. Product Price
£21

≈ $26 USD

Range: £5 - £45

Rating Breakdown

Business Quality80/100
Traffic Growth55/100
Trustpilot50/100
Revenue Performance24/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

2.8

10 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (6)

ShopJudge.me Product Reviews5.0Pre-Order0Countdown TimerEmbed dataBlock

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Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

72
$5.99-6%
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

72
$16.99+7%
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

70
$11.99-6%
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

68
$24.99+23%
Explore all trending products

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Frequently Asked Questions About Pillowfactory

Is Pillowfactory a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Pillowfactory is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Pillowfactory safe to buy from? Is it a scam?

Pillowfactory has a Trustpilot rating of 2.8/5 based on 10 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is B (39/100).

What is Pillowfactory's EcomScout rating and what does it mean?

Pillowfactory has an EcomScout rating of B (39/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Pillowfactory generate?

Pillowfactory receives approximately 26.2K visits per year with estimated monthly revenue of $712 - $1.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Pillowfactory use?

We detected 6 Shopify apps on Pillowfactory, including Shop, Judge.me Product Reviews, Pre-Order and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Bedding store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Pillowfactory. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Bedding store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Pillowfactory Shopify store analysis • Bedding • Home & Garden • Unlikely Dropshipper • Rating: B

Last updated: July 23, 2026

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