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69/100
EcomScout

Pit&Pit receives an EcomScout Rating of S (69/100), ranking #3,304 out of 969,717 Shopify stores we track. This Health Foods Food & Beverage store attracts 4.5M visits per year with estimated revenue of $58.1K - $116.2K/mo. It offers 1.9K products at an average price of €6.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$58.1K - $116.2K/mo
Est. Traffic/mo
375.3K
Products
1.9K
Top Market
NL (52%)
Top Channel
organic (36%)
Trustpilot
4.8/5 (37,579)

Store Intelligence Summary

Traffic breakdown: organic 36%, paid 32%, direct 18%, social 3%.

Product pricing: Average price of €6 (range: €4 – €13) — ≈ $6.27 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $348/mo in paid search ($4.2K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.8/5 based on 37,579 reviews. Excellent reputation — customers rate this store highly.

Top markets: NL (52%), BE (35%), FR (2%).

Best-selling product: Havervlokken fijn bio (€3.55). Other top sellers include Europese pompoenpitten, Amandelmeel, Chiazaad bio.

How is the EcomScout Rating calculated? The S grade (69/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Health Foods Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$274K/mo
Total Stores
87
Avg Revenue
$3K/mo
Top 10% Threshold
$26K/mo

Competition Breakdown

29%
39%
25%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Health Foods market generates $0M/month across 87 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Health Foods stores earn $26K+/month
  • This store outperforms 88% of Health Foods competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
42.5%
Pages/Visit
4.4
Avg. Time on Site
2m 37s
Avg. Product Price
€6

≈ $6.27 USD

Range: €4 - €13

Rating Breakdown

Trustpilot100/100
Traffic Growth95/100
Business Quality75/100
Revenue Performance52/100
Marketing Efficiency36/100

Traffic Sources

organic36.1%
paid32.2%
direct17.6%
social3.2%
referral1.7%

Marketing & Ad Spend

Monthly Ad Spend

$348

Google Ads estimate

Yearly Ad Budget

$4K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
patchouli oilEasy4K$0.87$533
herbs provenceEasy44$0.48$2

Trustpilot Rating

4.8

37,579 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇳🇱Netherlands
51.8%
🇧🇪Belgium
35.0%
🇫🇷France
2.1%
🇩🇪Germany
1.8%
🇨🇭Switzerland
1.1%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Pit&Pit

Is Pit&Pit a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Pit&Pit is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is Pit&Pit safe to buy from? Is it a scam?

Pit&Pit has a Trustpilot rating of 4.8/5 based on 37,579 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (69/100).

What is Pit&Pit's EcomScout rating and what does it mean?

Pit&Pit has an EcomScout rating of S (69/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Pit&Pit generate?

Pit&Pit receives approximately 4.5M visits per year with estimated monthly revenue of $58.1K - $116.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Pit&Pit use?

We detected 14 Shopify apps on Pit&Pit, including Trustpilot, Klaviyo: Email Marketing & SMS, LoyaltyLion and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Health Foods store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Pit&Pit. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Health Foods store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Pit&Pit Shopify store analysis • Health FoodsFood & Beverage • Likely Dropshipper • Rating: S

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