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PJ Outdoors

pjoutdoors.co.uk
50/100
EcomScout

PJ Outdoors receives an EcomScout Rating of A (50/100), ranking #19,182 out of 481,758 Shopify stores we track. This Camping & Caravanning Sports & Outdoors store attracts 267.9K visits per year with estimated revenue of $8.0K - $17.3K/mo. It offers 2.5K+ products at an average price of $12.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$8.0K - $17.3K/mo
Est. Traffic/mo
22.3K
Products
2.5K+
Top Market
GB (100%)
Top Channel
direct (18%)
Trustpilot
4.3/5 (203)

Store Intelligence Summary

Traffic breakdown: direct 18%, referral 8%.

Product pricing: Average price of $12 (range: $1 – $32). Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 4.3/5 based on 203 reviews. Good standing with customers.

Top markets: GB (100%).

Best-selling product: BES Jubilee Clip 6mm ($1). Other top sellers include Go System Uno Gas, Propane Screw-On Gas Regulator, Elsan Organic 2L Toilet Fluid.

How is the EcomScout Rating calculated? The A grade (50/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Camping & Caravanning Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$294K/mo
Total Stores
3
Avg Revenue
$98K/mo
Top 10% Threshold
$138K/mo

Competition Breakdown

33%
33%
33%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Camping & Caravanning market generates $0M/month across 3 stores
  • 33% are enterprise stores (>$100K/mo) — competitive market
  • This store outperforms 29% of Camping & Caravanning competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
71.0%
Pages/Visit
2.7
Avg. Time on Site
1m 24s
Avg. Product Price
$12

Range: $1 - $32

Rating Breakdown

Trustpilot90/100
Business Quality80/100
Traffic Growth70/100
Revenue Performance29/100
Marketing Efficiency7/100

Traffic Sources

direct18.1%
referral8.0%
organic0.0%
paid0.0%
social0.0%

Trustpilot Rating

4.3

203 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About PJ Outdoors

Is PJ Outdoors a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, PJ Outdoors is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is PJ Outdoors safe to buy from? Is it a scam?

PJ Outdoors has a Trustpilot rating of 4.3/5 based on 203 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A (50/100).

What is PJ Outdoors's EcomScout rating and what does it mean?

PJ Outdoors has an EcomScout rating of A (50/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does PJ Outdoors generate?

PJ Outdoors receives approximately 267.9K visits per year with estimated monthly revenue of $8.0K - $17.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does PJ Outdoors use?

We detected 11 Shopify apps on PJ Outdoors, including Shop, Omnisend, Countdown Timer and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Camping & Caravanning store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against PJ Outdoors. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Camping & Caravanning store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

PJ Outdoors Shopify store analysis • Camping & CaravanningSports & Outdoors • Unlikely Dropshipper • Rating: A

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