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42/100
EcomScout

Plated receives an EcomScout Rating of B+ (42/100), ranking #47,250 out of 617,295 Shopify stores we track. This Meal Delivery Food & Beverage store attracts 5.0K visits per year with estimated revenue of $171 - $343/mo. It offers 11 products at an average price of $16.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$171 - $343/mo
Est. Traffic/mo
415
Products
11
Top Market
US (100%)
Top Channel
N/A
Trustpilot
3.3/5 (14)

Store Intelligence Summary

Product pricing: Average price of $16 (range: $12 – $19). Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 3.3/5 based on 14 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (100%).

Best-selling product: Everyday Salad ($15). Other top sellers include Buffalo Chicken Wrap, Chicken Caesar Wrap, Build Your Meal — Bison Bolognese & Soffritto.

How is the EcomScout Rating calculated? The B+ grade (42/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Meal Delivery Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$2.7M/mo
Total Stores
377
Avg Revenue
$7K/mo
Top 10% Threshold
$111K/mo

Competition Breakdown

20%
38%
23%
9%
11%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Meal Delivery market generates $3M/month across 377 stores
  • 11% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Meal Delivery stores earn $111K+/month
  • This store outperforms 94% of Meal Delivery competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
38.4%
Pages/Visit
1.1
0
Avg. Product Price
$16

Range: $12 - $19

Rating Breakdown

Business Quality80/100
Traffic Growth65/100
Trustpilot60/100
Revenue Performance24/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

3.3

14 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (1)

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Frequently Asked Questions About Plated

Is Plated a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Plated is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Plated safe to buy from? Is it a scam?

Plated has a Trustpilot rating of 3.3/5 based on 14 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (42/100).

What is Plated's EcomScout rating and what does it mean?

Plated has an EcomScout rating of B+ (42/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Plated generate?

Plated receives approximately 5.0K visits per year with estimated monthly revenue of $171 - $343/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Plated use?

We detected 1 Shopify apps on Plated, including Shop.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Meal Delivery store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Plated. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Meal Delivery store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Plated Shopify store analysis • Meal DeliveryFood & Beverage • Unlikely Dropshipper • Rating: B+

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