Poilane
poilane.comPoilane receives an EcomScout Rating of B+ (44/100), ranking #61,306 out of 1,003,906 Shopify stores we track. This Bakery Food & Beverage store attracts 143.6K visits per year with estimated revenue of $4.0K - $8.1K/mo. It offers 54 products at an average price of €17.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 67%, direct 12%, social 8%, referral 6%.
Product pricing: Average price of €17 (range: €3 – €75) — ≈ $19 USD. Budget-friendly positioning targeting volume sales.
0Customer trust: Trustpilot score 3.2/5 based on 2 reviews. Mixed reviews — potential service or quality concerns.
Top markets: US (48%), FR (37%), GB (7%).
Best-selling product: MICHE POILÂNE® (€14.79). Other top sellers include LES BISCUITS SABLÉS POILÂNE, PAIN AUX NOIX ROND, PAVÉ DE SEIGLE AUX RAISINS.
Bakery Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Bakery market generates $2M/month across 1,078 stores
- •2% are enterprise stores (>$100K/mo) — achievable market
- •81% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Bakery stores earn $18K+/month
- •This store outperforms 90% of Bakery competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Bakery
Best Selling Products
#1MICHE POILÂNE®
€14.79≈ $16
#2LES BISCUITS SABLÉS POILÂNE
€3.70≈ $4.03
#3PAIN AUX NOIX ROND
€6.49≈ $7.07
#4PAVÉ DE SEIGLE AUX RAISINS
€6.19≈ $6.75
#5BREAD CLUB 5 MICHES POILÂNE®
€74.99≈ $82
#6FARINE
€2.50≈ $2.73
#7LE BISCUIT SABLÉ - TABLETTE CHOCOLAT
€13.99≈ $15
#8SEL DE GUÉRANDE
€4.49≈ $4.89
#9TARTE AUX POMMES
€3.79≈ $4.13
#10BISCUITS SABLÉS - MAÏS
€8.65≈ $9.43
≈ $19 USD
Range: €3 - €75
Rating Breakdown
Traffic Sources
Trustpilot Rating
2 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (2)
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Frequently Asked Questions About Poilane
Is Poilane a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Poilane is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Poilane safe to buy from? Is it a scam?
Poilane has a Trustpilot rating of 3.2/5 based on 2 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (44/100).
What is Poilane's EcomScout rating and what does it mean?
Poilane has an EcomScout rating of B+ (44/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Poilane generate?
Poilane receives approximately 143.6K visits per year with estimated monthly revenue of $4.0K - $8.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Poilane use?
We detected 2 Shopify apps on Poilane, including Judge.me Product Reviews, Frequently Bought Together.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Bakery store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Poilane. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Bakery store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.