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POPstore

popstore.it
53/100
EcomScout

POPstore receives an EcomScout Rating of A (53/100), ranking #22,289 out of 920,861 Shopify stores we track. This Pet Supplies Pets store attracts 274.6K visits per year with estimated revenue of $6.0K - $12.1K/mo. It offers 250 products at an average price of €9.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$6.0K - $12.1K/mo
Est. Traffic/mo
22.9K
Products
250
Top Market
IT (95%)
Top Channel
direct (56%)
Trustpilot
4.3/5 (102)

Store Intelligence Summary

Traffic breakdown: direct 56%, organic 37%, social 5%.

Product pricing: Average price of €9 (range: €5 – €25) — ≈ $9.94 USD. Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 4.3/5 based on 102 reviews. Good standing with customers.

Top markets: IT (95%), US (3%), ES (3%).

Best-selling product: LEGS WEAVER POCKET (€5). Other top sellers include NICK RAIDER SQUADRA OMICIDI POCKET, MARTIN MYSTERE POCKET, ZAGOR 732 (ZENITH 783) - IL SIGILLO DI DAGON.

How is the EcomScout Rating calculated? The A grade (53/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Pet Supplies Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$20.2M/mo
Total Stores
7,596
Avg Revenue
$3K/mo
Top 10% Threshold
$43K/mo

Competition Breakdown

34%
38%
19%
4%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Pet Supplies market generates $20M/month across 7,596 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 72% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Pet Supplies stores earn $43K+/month
  • This store outperforms 94% of Pet Supplies competitors
  • Low average order value ($0) — consider bundling or upsells
  • 383 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
23.7%
Pages/Visit
5.8
Avg. Time on Site
46s
Avg. Product Price
€9

≈ $9.94 USD

Range: €5 - €25

Rating Breakdown

Business Quality90/100
Trustpilot90/100
Traffic Growth80/100
Revenue Performance27/100
Marketing Efficiency7/100

Traffic Sources

direct55.8%
organic37.0%
social4.8%
paid0.0%
referral0.0%

Trustpilot Rating

4.3

102 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇮🇹Italy
94.5%
🇺🇸United States
2.9%
🇪🇸Spain
2.6%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Pet Supplies Products

Products gaining popularity in Pet Supplies right now, based on Amazon & Google Trends data.

Zeaxuie 9 Pack Luxury Puppy Toys for Teething Small Dogs, Puppy Chew Toys with Cute Squeaky Dog Toys, Ball and More Rope Dog Chew Toys

Zeaxuie 9 Pack Luxury Puppy Toys for Teething Small Dogs, Puppy Chew Toys with Cute Squeaky Dog Toys, Ball and More Rope Dog Chew Toys

97
$8.99+194%
Purina Fancy Feast Gravy Lovers Poultry and Beef Grilled Gourmet Wet Cat Food Variety Pack - (Pack of 30) 3 oz. Cans

Purina Fancy Feast Gravy Lovers Poultry and Beef Grilled Gourmet Wet Cat Food Variety Pack - (Pack of 30) 3 oz. Cans

92
$28.06+216%
Vceoa 17.5x11x11 Inches Cat, Dog Carrier for Pets Up to 16 Lbs, Soft-Sided Cat Bag Animal Carriers Travel Puppy Carry As a Toy of Fabric Pet Home

Vceoa 17.5x11x11 Inches Cat, Dog Carrier for Pets Up to 16 Lbs, Soft-Sided Cat Bag Animal Carriers Travel Puppy Carry As a Toy of Fabric Pet Home

91
$19.99+166%
Best Pet Supplies Interactive Squeaky Dog Chew Toy, Ideal Dog Toys for Chewers, Small, Medium & Large Dogs, and Fetch Lovers - Crinkle Duck (Yellow), Large

Best Pet Supplies Interactive Squeaky Dog Chew Toy, Ideal Dog Toys for Chewers, Small, Medium & Large Dogs, and Fetch Lovers - Crinkle Duck (Yellow), Large

88
$6.79+123%
See all trending Pet Supplies products

Frequently Asked Questions About POPstore

Is POPstore a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, POPstore is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is POPstore safe to buy from? Is it a scam?

POPstore has a Trustpilot rating of 4.3/5 based on 102 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A (53/100).

What is POPstore's EcomScout rating and what does it mean?

POPstore has an EcomScout rating of A (53/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does POPstore generate?

POPstore receives approximately 274.6K visits per year with estimated monthly revenue of $6.0K - $12.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does POPstore use?

We detected 6 Shopify apps on POPstore, including Shop, Klaviyo: Email Marketing & SMS, Mailchimp and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Pet Supplies store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against POPstore. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Pet Supplies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

POPstore Shopify store analysis • Pet SuppliesPets • Unlikely Dropshipper • Rating: A

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