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Primrose Awnings

primrose-awnings.co.uk
67/100
EcomScout

Primrose Awnings receives an EcomScout Rating of S (67/100), ranking #2,400 out of 372,140 Shopify stores we track. This Outdoor Gear Sports & Outdoors store attracts 601.7K visits per year with estimated revenue of $251.2K - $544.2K/mo. It offers 877 products at an average price of $182.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$251.2K - $544.2K/mo
Est. Traffic/mo
50.1K
Products
877
Top Market
GB (100%)
Top Channel
direct (17%)
Trustpilot
2.3/5 (278)

Store Intelligence Summary

Traffic breakdown: direct 17%, referral 2%.

Product pricing: Average price of $182 (range: $30 – $855). Positioned in the premium segment.

Ad spend: Estimated $2.2K/mo in paid search ($26.0K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 2.3/5 based on 278 reviews. Mixed reviews — potential service or quality concerns.

Top markets: GB (100%).

Best-selling product: 3.5m Budget Manual Awning, Ivory ($224.99). Other top sellers include 4.0m Standard Manual Awning, Charcoal, 3.0m Full Cassette Electric Awning, Ivory, Sail Shade | Premium Waterproof | Sand.

How is the EcomScout Rating calculated? The S grade (67/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Outdoor Gear Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$4.4M/mo
Total Stores
866
Avg Revenue
$5K/mo
Top 10% Threshold
$85K/mo

Competition Breakdown

23%
38%
22%
8%
9%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Outdoor Gear market generates $4M/month across 866 stores
  • 9% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Outdoor Gear stores earn $85K+/month
  • This store outperforms 94% of Outdoor Gear competitors
  • Low average order value ($0) — consider bundling or upsells
  • 76 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
53.3%
Pages/Visit
4.0
Avg. Time on Site
1m 45s
Avg. Product Price
$182

Range: $30 - $855

Rating Breakdown

Business Quality80/100
Revenue Performance75/100
Traffic Growth75/100
Trustpilot50/100
Marketing Efficiency32/100

Traffic Sources

direct16.8%
referral1.7%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$2K

Google Ads estimate

Yearly Ad Budget

$26K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
awningEasy46K$0.68$375
retractable awningEasy4K$1.88$12.0K
shade sailsEasy4K$0.87$1.7K
patio awningEasy3K$1.49$6.4K
sun shade sailEasy3K$0.70$1.3K

Trustpilot Rating

2.3

278 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • High-quality product catalog

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Primrose Awnings

Is Primrose Awnings a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Primrose Awnings is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Primrose Awnings safe to buy from? Is it a scam?

Primrose Awnings has a Trustpilot rating of 2.3/5 based on 278 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (67/100).

What is Primrose Awnings's EcomScout rating and what does it mean?

Primrose Awnings has an EcomScout rating of S (67/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Primrose Awnings generate?

Primrose Awnings receives approximately 601.7K visits per year with estimated monthly revenue of $251.2K - $544.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Primrose Awnings use?

We detected 6 Shopify apps on Primrose Awnings, including Feefo, Pre-Order, Shop and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Outdoor Gear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Primrose Awnings. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outdoor Gear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Primrose Awnings Shopify store analysis • Outdoor GearSports & Outdoors • Unlikely Dropshipper • Rating: S

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