Purabelle
purabelle.dkPurabelle receives an EcomScout Rating of C+ (30/100), ranking #148,754 out of 481,640 Shopify stores we track. This Fragrances Beauty & Personal Care store. It offers 71 products at an average price of $304.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $304 (range: $299 – $399). Positioned in the premium segment.
Customer trust: Trustpilot score 4.0/5 based on 179 reviews. Good standing with customers.
Best-selling product: H888 - Inspireret af Imagination ($299). Other top sellers include H540 - Inspireret af Baracatt Rouge 540, H555 - Inspireret af Y, H666 - Inspireret af Bleu.
Fragrances Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Fragrances market generates $7M/month across 900 stores
- •14% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Fragrances stores earn $142K+/month
- •This store outperforms 95% of Fragrances competitors
- •Low average order value ($0) — consider bundling or upsells
- •124 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Fragrances
Best Selling Products
#1H888 - Inspireret af Imagination
$299
#2H540 - Inspireret af Baracatt Rouge 540
$299
#3H555 - Inspireret af Y
$299
#4H666 - Inspireret af Bleu
$299
#5H477 - Inspireret af Sauvage
$299
#6H789 - Inspireret af Aventus
$299
#7H369 - Inspireret af Acqua di Gió
$299
#8H919 - Inspireret af Tobacco Vanille
$299
#9D290 - Inspireret af Libre
$299
#10Sommer Trio – Vælg frit 3 x 30 ml parfumer
$399
Range: $299 - $399
Rating Breakdown
Traffic Sources
Trustpilot Rating
179 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Revenue performance needs improvement
- Traffic and growth metrics are below average
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Invest in SEO, content marketing, and social media to drive more traffic
- Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
View all →Trending Fragrances Products
Products gaining popularity in Fragrances right now, based on Amazon & Google Trends data.

eos Cashmere Body Mist, Vanilla Musk & Cozy Caramel, Hair Mist and Body Spray for Women, Moisturizing Formula with Hyaluronic Acid, Vegan, Cruelty-Free, 6 fl oz

Nautica Voyage Eau De Toilette, Cologne and Fragrance For Men, Fresh, Romantic, Fruity Scent Woody, Aquatic Notes of Apple, Water Lotus, Cedarwood, and Musk Ideal Day Wear, Long Lasting 3.3Fl oz

Bodycology Long-Lasting Fragrance Body Mist, Cherry Blossom, 8 fl oz

Bellavita Luxury Honey Oud Eau de Parfum | 100 ml (3.4 fl.oz.) | Perfume for Men and Women | Sweet Honey, Bergamot, Oud, and Amber Notes | Women's Day Special
Frequently Asked Questions About Purabelle
Is Purabelle a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Purabelle is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Purabelle safe to buy from? Is it a scam?
Purabelle has a Trustpilot rating of 4.0/5 based on 179 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is C+ (30/100).
What is Purabelle's EcomScout rating and what does it mean?
Purabelle has an EcomScout rating of C+ (30/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Purabelle generate?
Purabelle receives approximately traffic data not available. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Purabelle use?
We detected 7 Shopify apps on Purabelle, including Trustpilot, UpPromote Affiliate Marketing, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Fragrances store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Purabelle. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Fragrances store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.