PURISH
purish.comPURISH receives an EcomScout Rating of S (70/100), ranking #2,351 out of 876,588 Shopify stores we track. This Cosmetics and Skincare Beauty & Personal Care store attracts 1.7M visits per year with estimated revenue of $89.7K - $174.4K/mo. It offers 1.2K products at an average price of €25.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 39%, direct 21%, paid 20%, referral 3%.
Product pricing: Average price of €25 (range: €10 – €49) — ≈ $27 USD. Budget-friendly positioning targeting volume sales.
0Customer trust: Trustpilot score 4.6/5 based on 797 reviews. Excellent reputation — customers rate this store highly.
Top markets: DE (49%), US (10%), AT (7%).
Best-selling product: Barrier Prep & Comfort Mist (€12.90). Other top sellers include 1993 Palette, 1 HR Express 120 g, Art Of Skin Blush Stick.
Cosmetics and Skincare Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Cosmetics and Skincare market generates $0M/month across 110 stores
- •15% are enterprise stores (>$100K/mo) — achievable market
- •72% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Cosmetics and Skincare stores earn $149K+/month
- •This store outperforms 98% of Cosmetics and Skincare competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Cosmetics and Skincare
Best Selling Products
#1Barrier Prep & Comfort Mist
€12.90≈ $14
#21993 Palette
€48.90≈ $53
#31 HR Express 120 g
€21.90≈ $24
#4Art Of Skin Blush Stick
€25.90≈ $28
#5Relief Sun: Rice + Probiotics
€25.90≈ $28
#6HAIRtamin Advanced Formula 1 Month
€38.90≈ $42
#7Hair Nutrient Tablets
€43.90≈ $48
#8Gummy Stars™ 1 Month
€39.90≈ $43
#9Rapid Tanning Elixir
€21.90≈ $24
#10Well-Aging Body Oil
€24.90≈ $27
≈ $27 USD
Range: €10 - €49
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|
Trustpilot Rating
797 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
Shopify Theme
Tech Stack & Apps
Browse All Apps →
PageFly Landing Page Builder
OmnisendSimilar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz
medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)
Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack
CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce
Frequently Asked Questions About PURISH
Is PURISH a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, PURISH is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is PURISH safe to buy from? Is it a scam?
PURISH has a Trustpilot rating of 4.6/5 based on 797 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (70/100).
What is PURISH's EcomScout rating and what does it mean?
PURISH has an EcomScout rating of S (70/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does PURISH generate?
PURISH receives approximately 1.7M visits per year with estimated monthly revenue of $89.7K - $174.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does PURISH use?
We detected 10 Shopify apps on PURISH, including Klaviyo: Email Marketing & SMS, Yotpo Reviews & UGC, PageFly Landing Page Builder and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Cosmetics and Skincare store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against PURISH. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Cosmetics and Skincare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.