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Radio Flyer

radioflyer.com
65/100
EcomScout

Radio Flyer receives an EcomScout Rating of S (65/100), ranking #2,413 out of 146,080 Shopify stores we track. This Baby Gear Parenting store attracts 1.5M visits per year with estimated revenue of $297.6K - $669.6K/mo. It offers 394 products at an average price of $109.

Store descriptionGo beyond the little red wagon—shop adult e-bikes, tricycles, kids’ go-karts, wagon strollers & first bicycles. Fun starts when your Radio Flyer order arrives!

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$297.6K - $669.6K/mo
Est. Traffic/mo
129.1K
Products
394
Top Market
US (85%)
Top Channel
Search (63%)
Trustpilot
2.1/5 (13)

Store Intelligence Summary

Traffic breakdown: Search 63%, Direct 16%, Social 10%, Mail 6%. This indicates a content-driven organic growth strategy.

Product pricing: Average price of $109 (range: $10 – $350). Positioned in the premium segment.

Ad spend: Estimated $8.4K/mo in paid search ($100.4K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 2.1/5 based on 13 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (85%), CA (6%), VN (2%).

Best-selling product: Classic Push Walker Wagon ($99.99). Other top sellers include 4-in-1 Stroll 'N Trike, Classic Red Dual Deck Tricycle, Atlas Stroll 'N Wagon.

How is the EcomScout Rating calculated? The S grade (65/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Baby Gear Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$6.9M/mo
Total Stores
283
Avg Revenue
$24K/mo
Top 10% Threshold
$211K/mo

Competition Breakdown

27%
30%
12%
25%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Baby Gear market generates $7M/month across 283 stores
  • 25% are enterprise stores (>$100K/mo) — competitive market
  • Top 10% of Baby Gear stores earn $211K+/month
  • This store outperforms 89% of Baby Gear competitors
  • Low average order value ($0) — consider bundling or upsells
  • 71 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
47.6%
Pages/Visit
2.7
Avg. Time on Site
1m 36s
Avg. Product Price
$109

Range: $10 - $350

Rating Breakdown

Business Quality80/100
Revenue Performance73/100
Marketing Efficiency65/100
Traffic Growth60/100
Trustpilot40/100

Traffic Sources

Search63.4%
Direct16.1%
Social10.0%
Mail5.9%
Referrals1.5%
Paid Referrals1.0%

Marketing & Ad Spend

Monthly Ad Spend

$8K

Google Ads estimate

Yearly Ad Budget

$100K

Projected annually

Trustpilot Rating

2.1

13 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
85.0%
🇨🇦Canada
6.1%
🇻🇳Vietnam
2.4%
🇮🇳India
1.5%
🇵🇭Philippines
1.3%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service

Shopify Theme

Detecting theme...

Top Keywords

radio flyerradio flyer wagontricycleradioflyerwagon

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (1)

E-commerce Platform

Shopify

Sales Channels

ShopBuy Button channel

Payment

Shopify Payments

Store Design

PageFly Landing Page Builder

Reviews

Loox Photo Reviews

Upsell

Infinite Options

Trending Baby Gear Products

Products gaining popularity in Baby Gear right now, based on Amazon & Google Trends data.

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96
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Frequently Asked Questions About Radio Flyer

Is Radio Flyer a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Radio Flyer is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Radio Flyer safe to buy from? Is it a scam?

Radio Flyer has a Trustpilot rating of 2.1/5 based on 13 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (65/100).

What is Radio Flyer's EcomScout rating and what does it mean?

Radio Flyer has an EcomScout rating of S (65/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Radio Flyer generate?

Radio Flyer receives approximately 1.5M visits per year with estimated monthly revenue of $297.6K - $669.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Radio Flyer use?

We detected 1 Shopify apps on Radio Flyer, including Beacon Fraud Prevention. The store uses the "radioflyer-shopify-theme/main" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Baby Gear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Radio Flyer. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Baby Gear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Radio Flyer Shopify store analysis • Baby GearParenting • Unlikely Dropshipper • Rating: S

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