rafra.co.jp
rafra.co.jprafra.co.jp receives an EcomScout Rating of B (36/100), ranking #53,588 out of 414,341 Shopify stores we track. This Skincare and Haircare Beauty & Personal Care store attracts 27.2K visits per year with estimated revenue of $80 - $155/mo. It offers 49 products at an average price of $4961.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $4961 (range: $2640 – $8800). Positioned in the premium segment.
Top markets: JP (100%).
Best-selling product: 【ラフラ / 定期便可】バームオレンジ 200g ($6050). Other top sellers include 【ラフラ】アロマセラム シャンプー＆トリートメント モイスト セット 400ml / 400g, 【ラフラ / 定期便可】モイストオレンジ タイプDD〈クリーム〉2点, 【ラフラ】モイストデイカラー エンリッチ 30g.
Skincare and Haircare Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Skincare and Haircare market generates $0M/month across 83 stores
- •7% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Skincare and Haircare stores earn $28K+/month
- •This store outperforms 81% of Skincare and Haircare competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Skincare and Haircare
Best Selling Products
#1【ラフラ / 定期便可】バームオレンジ 200g
$6050
#2【ラフラ】アロマセラム シャンプー＆トリートメント モイスト セット 400ml / 400g
$3366
#3【ラフラ / 定期便可】モイストオレンジ タイプDD〈クリーム〉2点
$8800
#4【ラフラ】モイストデイカラー エンリッチ 30g
$3520
#5【ラフラ / 定期便可】オイルセラムクレンジング 2点
$6600
#6【ラフラ / 定期便可】マシュマロオレンジ 2点
$5280
#7【ラフラ】マシュマロオレンジ 150g
$2640
#8【ラフラ】オイルセラムクレンジング ルビーリッチ 150ml
$3630
#9【ラフラ】モイストデイカラー ナチュラル 30g
$3520
#10【ラフラ / 定期便可】バームオレンジ ルビーリッチ 2点
$8140
Range: $2640 - $8800
Rating Breakdown
Traffic Sources
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Revenue performance needs improvement
- Trustpilot rating and review volume need improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Encourage customer reviews, respond to feedback, and improve customer service
- Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz
medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)
Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack
CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce
Frequently Asked Questions About rafra.co.jp
Is rafra.co.jp a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, rafra.co.jp is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is rafra.co.jp safe to buy from? Is it a scam?
We don't have Trustpilot review data for rafra.co.jp. However, our EcomScout rating is B (36/100).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is rafra.co.jp's EcomScout rating and what does it mean?
rafra.co.jp has an EcomScout rating of B (36/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does rafra.co.jp generate?
rafra.co.jp receives approximately 27.2K visits per year with estimated monthly revenue of $80 - $155/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does rafra.co.jp use?
We detected 2 Shopify apps on rafra.co.jp, including Shop, Block.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Skincare and Haircare store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against rafra.co.jp. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skincare and Haircare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.