Real Purity
realpurity.comReal Purity receives an EcomScout Rating of B (37/100), ranking #160,959 out of 1,201,042 Shopify stores we track. This Cosmetics and Skincare Beauty & Personal Care store attracts 103.8K visits per year with estimated revenue of $2.6K - $5.0K/mo. It offers 316 products at an average price of $18.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $18 (range: $2 – $43). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $260/mo in paid search ($3.1K/yr). Lean ad budget — primarily relying on organic or social channels.
0Top markets: US (100%).
Best-selling product: Roll-On Deodorant ($13.99). Other top sellers include Black Mascara, Wild Mint Toothpaste, Medium Pressed Powder.
Cosmetics and Skincare Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Cosmetics and Skincare market generates $1M/month across 194 stores
- •13% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Cosmetics and Skincare stores earn $122K+/month
- •This store outperforms 97% of Cosmetics and Skincare competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Cosmetics and Skincare
Best Selling Products
#1Roll-On Deodorant
$13.99
#2Black Mascara
$17.99
#3Fragrance-Free Moisturizing Conditioner - Now 33% Bigger!
$15.99
#4Wild Mint Toothpaste
$10.99
#5Medium Pressed Powder
$26.99
#6Fragrance-Free Moisturizing Shampoo - Now 33% Bigger
$15.99
#7Vitamin E Lip Balm
$16.99
#8Nourishing Hair Repair Shampoo - Now 33% Bigger!
$15.99
#9High Heat - Stick Deodorant
$10.99
#10Concealer (Light) Sample Size
$1.50
Range: $2 - $43
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$260
Google Ads estimate
Yearly Ad Budget
$3K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| real purityEasy | 540 | $0.48 | $100 |
| all natural lipstickEasy | 460 | $1.61 | $90 |
| organic makeup direct sales | 320 | - | - |
| real purity mascaraEasy | 300 | $0.66 | $4 |
| real purity shampooEasy | 270 | $0.36 | $1 |
Trustpilot Rating
0 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Revenue performance needs improvement
- Trustpilot rating and review volume need improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Encourage customer reviews, respond to feedback, and improve customer service
- Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (8)
Pre-Order0ShopReCharge SubscriptionsKlaviyo: Email Marketing & SMS
Judge.me Product Reviews5.0
Store locator4.7BlockFacebook & InstagramSimilar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
PanOxyl 10% Benzoyl Peroxide Acne Foaming Wash, Maximum Strength, Daily Acne-Fighting Face and Body Cleanser, Face Wash to Clear, Treat and Prevent Acne Pimples and Stubborn Breakouts, 5.5 Oz Tube
BIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Face Mask, Pore Minimizing, Elasticity, Plumping, Travel Essentials & Self Care Gifts for Women, Korean Skin Care | 1.19oz(34g) x 4ea
eos Shea Better Body Lotion Vanilla Cashmere, 24-Hour Moisture Skin Care, Lightweight & Non-Greasy, Natural Shea, Vegan, Vanilla Body Lotion, 16 fl oz
Mighty Patch Hero Cosmetics Original Nighttime Acne Pimple Patches, 36 Ct | #1 Hydrocolloid Acne Patches, Shrinking Zits & Whiteheads in 1 Use, Spot Treatment, Pimple Stickers for Face
Frequently Asked Questions About Real Purity
Is Real Purity a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Real Purity is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Real Purity safe to buy from? Is it a scam?
We don't have Trustpilot review data for Real Purity. However, our EcomScout rating is B (37/100).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is Real Purity's EcomScout rating and what does it mean?
Real Purity has an EcomScout rating of B (37/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Real Purity generate?
Real Purity receives approximately 103.8K visits per year with estimated monthly revenue of $2.6K - $5.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Real Purity use?
We detected 8 Shopify apps on Real Purity, including Pre-Order, Shop, ReCharge Subscriptions and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Cosmetics and Skincare store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Real Purity. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Cosmetics and Skincare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.