Reef
reef.directReef receives an EcomScout Rating of B+ (39/100), ranking #46,590 out of 481,852 Shopify stores we track. This Video Games Toys & Hobbies store attracts 4.4K visits per year with estimated revenue of $582 - $1.4K/mo. It offers 12 products at an average price of $75.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $75 (range: $45 – $90). Mid-range pricing strategy.
Customer trust: Trustpilot score 1.8/5 based on 51 reviews. Mixed reviews — potential service or quality concerns.
Top markets: CH (100%).
Best-selling product: Terminator 2D: NO FATE - Online Exclusive Edition - PS5® ($89.99). Other top sellers include Terminator 2D: NO FATE - Online Exclusive Edition - Nintendo Switch™, Terminator 2D: NO FATE - Day One Edition - Nintendo Switch™, Terminator 2D: NO FATE - Day One Edition - PS5®.
Video Games Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Video Games market generates $1M/month across 32 stores
- •19% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Video Games stores earn $182K+/month
- •This store outperforms 89% of Video Games competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Video Games
Best Selling Products
#1Terminator 2D: NO FATE - Online Exclusive Edition - PS5®
$89.99
#2Terminator 2D: NO FATE - Online Exclusive Edition - Nintendo Switch™
$89.99
#3Terminator 2D: NO FATE - Day One Edition - Nintendo Switch™
$44.99
#4Terminator 2D: NO FATE - Day One Edition - PS5®
$44.99
#5Terminator 2D: NO FATE - Online Exclusive Edition - Xbox Series X
$89.99
#6Terminator 2D: NO FATE - Collector's Edition - PS5®
$89.99
#7Terminator 2D: NO FATE - Collector's Edition - Nintendo Switch™
$89.99
#8Terminator 2D: NO FATE - Online Exclusive Edition - PS4®
$89.99
#9Terminator 2D: NO FATE - Day One Edition - PS4®
$44.99
#10Terminator 2D: NO FATE - Day One Edition - Xbox Series X
$44.99
Range: $45 - $90
Rating Breakdown
Traffic Sources
Trustpilot Rating
51 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (6)
Loox Photo Reviews
OmnisendSimilar Stores
View all →Frequently Asked Questions About Reef
Is Reef a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Reef is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.
Is Reef safe to buy from? Is it a scam?
Reef has a Trustpilot rating of 1.8/5 based on 51 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is B+ (39/100).
What is Reef's EcomScout rating and what does it mean?
Reef has an EcomScout rating of B+ (39/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Reef generate?
Reef receives approximately 4.4K visits per year with estimated monthly revenue of $582 - $1.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Reef use?
We detected 6 Shopify apps on Reef, including Shop, Back in Stock, Pre-Order and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Video Games store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Reef. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Video Games store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.