Reef
reef.euReef receives an EcomScout Rating of B+ (48/100), ranking #11,997 out of 145,759 Shopify stores we track. This Footwear Retail store attracts 321.3K visits per year with estimated revenue of $30.4K - $68.3K/mo. It offers 531 products at an average price of $52.
Store descriptionBestel de REEF collectie online bij de officiële Reef webshop. Bestellingen boven €70,- worden gratis en snel verzonden!
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $52 (range: $22 – $100). Mid-range pricing strategy.
Ad spend: Estimated $2/mo in paid search ($24/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 1.6/5 based on 84 reviews. Mixed reviews — potential service or quality concerns.
Top markets: FR (29%), NL (18%), DE (17%).
Best-selling product: The Ripper Black Tan ($34.99). Other top sellers include The Ripper Black Blue, Spring Woven Peacoat Stripe, Cushion Cloud White Tan.
Footwear Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Footwear market generates $10M/month across 4,887 stores
- •2% are enterprise stores (>$100K/mo) — achievable market
- •83% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Footwear stores earn $22K+/month
- •This store outperforms 91% of Footwear competitors
- •Sneakers shows highest opportunity with $2,147 median revenue and medium competition
- •High average order value ($196) suggests premium positioning works well
- •103 enterprise stores (>$100K/mo) proves scalability in this market
Best Selling Products
#1The Ripper Black Tan
$34.99
#2The Ripper Black Blue
$34.99
#3Spring Woven Peacoat Stripe
$34.99
#4Cushion Cloud White Tan
$55.99
#5Spring Woven Pebble
$34.99
#6Cushion Cloud Natural
$55.99
#7Draftsmen Bronze Brown
$89.99
#8Cushion Strand Black Natural
$41.99
#9Star Cushion Sassy Black silver
$34.99
#10Cushion Sands Espresso
$34.99
Range: $22 - $100
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$2
Google Ads estimate
Yearly Ad Budget
$24
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|
Trustpilot Rating
84 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (1)
Klaviyo ReviewsE-commerce Platform
ShopifyCDN
AWS CloudFrontProduct Recommendations
Analytics
Hotjar
Google Analytics
Google Tag ManagerEmail Marketing
Reviews
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Frequently Asked Questions About Reef
Is Reef a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Reef is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Reef safe to buy from? Is it a scam?
Reef has a Trustpilot rating of 1.6/5 based on 84 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is B+ (48/100).
What is Reef's EcomScout rating and what does it mean?
Reef has an EcomScout rating of B+ (48/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Reef generate?
Reef receives approximately 321.3K visits per year with estimated monthly revenue of $30.4K - $68.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Reef use?
We detected 1 Shopify apps on Reef, including Klaviyo Reviews. The store uses the "Reviews" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Footwear store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Reef. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Footwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.