REGULATION
regulation.co.ukREGULATION receives an EcomScout Rating of S (65/100), ranking #9,356 out of 1,188,411 Shopify stores we track. This Apparel Fashion & Apparel store attracts 1.0M visits per year with estimated revenue of $54.2K - $117.4K/mo. It offers 1.8K products at an average price of £40.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 54%, direct 29%, referral 8%, social 3%.
Product pricing: Average price of £40 (range: £6 – £274) — ≈ $50 USD. Mid-range pricing strategy.
0Customer trust: Trustpilot score 4.9/5 based on 631 reviews. Excellent reputation — customers rate this store highly.
Top markets: GB (49%), US (7%), CA (5%).
Best-selling product: Liquid Silk Waterbased Lube (£9.99). Other top sellers include Rubber Gloves, Black, REGULATION Rubber Shine, BAD DRAGON Cum Lube, 250ml.
Apparel Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Apparel market generates $51M/month across 32,395 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •89% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Apparel stores earn $10K+/month
- •This store outperforms 84% of Apparel competitors
- •Jackets shows highest opportunity with $1,967 median revenue and medium competition
- •High average order value ($196) suggests premium positioning works well
- •437 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Apparel
Best Selling Products
#1Liquid Silk Waterbased Lube
£9.99≈ $13
#2Rubber Gloves, Black
£24.99≈ $32
#3REGULATION Rubber Shine
£12.99≈ $16
#4BAD DRAGON Cum Lube, 250ml
£12.99≈ $16
#5Leather Police Inspection Gloves
£35≈ $44
#6Mister B Glide, Silicone Lube
£8.99≈ $11
#7Heavy Duty Rubber Jock Strap
£55.99≈ $71
#8Hero - Open Crotch Singlet Suit
£124≈ $157
#9Pjur ORIGINAL, Super Concentrated Silicone Lube
£7.99≈ $10
#10ID Glide, Waterbased Lube
£5.99≈ $7.61
≈ $50 USD
Range: £6 - £274
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| used sling frame | 28 | - | - |
Trustpilot Rating
631 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (9)
Searchanise
Mailchimp
OmnisendSimilar Stores
View all →Trending Apparel Products
Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.
Hanes Men's Hoodie - EcoSmart Fleece Hooded Sweatshirt for Men & Women - Midweight Fleece - Big & Tall Available
OEAK Womens Jelly Bras Wireless Deep V Bralette Comfy Push Up Tshirt Bras | Comfortable,support and lift,no underwire,bralettes,plunge,full coverage,invisible,balconette,minimizer,no show,soft
JanSport SuperBreak One Backpacks - Durable, Lightweight Bookbag with 1 Main Compartment, Front Utility Pocket with Built-in Organizer - Premium Backpack, Black
Water Shoes for Women Men Quick-Dry Aqua Socks Swim Beach Outfits Barefoot | Yoga Exercise Wear Sport Accessories Pool Camping Must Haves River Hiking Youth Adult
Frequently Asked Questions About REGULATION
Is REGULATION a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, REGULATION is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is REGULATION safe to buy from? Is it a scam?
REGULATION has a Trustpilot rating of 4.9/5 based on 631 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (65/100).
What is REGULATION's EcomScout rating and what does it mean?
REGULATION has an EcomScout rating of S (65/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does REGULATION generate?
REGULATION receives approximately 1.0M visits per year with estimated monthly revenue of $54.2K - $117.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does REGULATION use?
We detected 9 Shopify apps on REGULATION, including Shop, Klaviyo: Email Marketing & SMS, Searchanise and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Apparel store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against REGULATION. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.