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relaygoods.com

relaygoods.com
S
69/100
EcomScout

relaygoods.com receives an EcomScout Rating of S (69/100), ranking #5,213 out of 1,190,205 Shopify stores we track. This Apparel Fashion & Apparel store attracts 2.2M visits per year with estimated revenue of $335.1K - $726.1K/mo. It offers 250 products at an average price of $116.

Analysis by EcomScout Research Team · How we calculate ratings

ApparelFashion & ApparelClothing
Est. Revenue/mo
$335.1K - $726.1K/mo
Est. Traffic/mo
185.4K
Products
250
Top Market
US (97%)
Top Channel
paid (29%)
Est. Ad Spend/mo
$10.7K

Store Intelligence Summary

Traffic breakdown: paid 29%, direct 24%, organic 22%, social 11%.

Product pricing: Average price of $116 (range: $90 – $145). Positioned in the premium segment.

Ad spend: Estimated $10.7K/mo in paid search ($128.8K/yr). Moderate paid strategy supplementing organic growth.

Top markets: US (97%), IN (1%), CA (1%).

Best-selling product: Men's Brooks Ghost 17, White/Black/Tea, 11.5 D Medium ($99.99). Other top sellers include Women's Asics Gel-Kayano 32, Sky/Pure Silver, 8 B Medium, Men's Brooks Ghost 17, White/Black/Tea, 9 D Medium, Women's Brooks Ghost 18, Star White/Cyber Peach/Grey, 9.5 B Medium.

How is the EcomScout Rating calculated? The S grade (69/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Apparel Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$50.7M/mo
Total Stores
32,395
Avg Revenue
$2K/mo
Top 10% Threshold
$10K/mo

Competition Breakdown

35%
54%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Apparel market generates $51M/month across 32,395 stores
  • •1% are enterprise stores (>$100K/mo) — achievable market
  • •89% of stores earn less than $10K/month — relatively low barrier to entry
  • •Top 10% of Apparel stores earn $10K+/month
  • •This store outperforms 84% of Apparel competitors
  • •Jackets shows highest opportunity with $1,967 median revenue and medium competition
  • •High average order value ($196) suggests premium positioning works well
  • •437 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Apparel

Shop84%Block54%Pre-Order26%Judge.me Product Reviews25%

Best Selling Products

Men's Brooks Ghost 17, White/Black/Tea, 11.5 D Medium#1

Men's Brooks Ghost 17, White/Black/Tea, 11.5 D Medium

$99.99

Women's Asics Gel-Kayano 32, Sky/Pure Silver, 8 B Medium#2

Women's Asics Gel-Kayano 32, Sky/Pure Silver, 8 B Medium

$114.99

Men's Brooks Ghost 17, White/Black/Tea, 9 D Medium#3

Men's Brooks Ghost 17, White/Black/Tea, 9 D Medium

$99.99

Women's Brooks Ghost 18, Star White/Cyber Peach/Grey, 9.5 B Medium#4

Women's Brooks Ghost 18, Star White/Cyber Peach/Grey, 9.5 B Medium

$124.99

Women's New Balance Fresh Foam X 880v15, Pearl Grey/Dusk Shower/Calcium, 10 B Medium#5

Women's New Balance Fresh Foam X 880v15, Pearl Grey/Dusk Shower/Calcium, 10 B Medium

$109.99

Men's Asics Gel-Cumulus 28, Black/Anzu, 10 D Medium#6

Men's Asics Gel-Cumulus 28, Black/Anzu, 10 D Medium

$109.99

Men's Asics Gel-Nimbus 27, Pure Aqua/White, 11.5 D Medium#7

Men's Asics Gel-Nimbus 27, Pure Aqua/White, 11.5 D Medium

$109.99

Men's Asics Gel-Cumulus 28, Black/White, 13 D Medium#8

Men's Asics Gel-Cumulus 28, Black/White, 13 D Medium

$109.99

Women's Brooks Glycerin Flex, White/Cyber Pink/Argyle, 9.5 B Medium#9

Women's Brooks Glycerin Flex, White/Cyber Pink/Argyle, 9.5 B Medium

$139.99

Women's Asics Superblast 2, Vital Green/Black, 9 B#10

Women's Asics Superblast 2, Vital Green/Black, 9 B

$144.99

Analyzing...
Bounce Rate
35.4%
Pages/Visit
10.1
Avg. Time on Site
5m 2s
Avg. Product Price
$116

Range: $90 - $145

Rating Breakdown

Traffic Growth85/100
Revenue Performance80/100
Business Quality80/100
Marketing Efficiency80/100

Traffic Sources

paid29.2%
direct23.6%
organic21.6%
social11.5%
referral0.8%

Marketing & Ad Spend

Monthly Ad Spend

$11K

Google Ads estimate

Yearly Ad Budget

$129K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
onEasy119K$0.31$1.1K
brooksEasy95K$0.19$4.6K
brooks running shoesEasy57K$0.46$68
brooks shoesEasy54K$0.33$310
relay49K$1.25$5.3K

Top Countries

🇺🇸United States
97.5%
🇮🇳India
0.8%
🇨🇦Canada
0.6%
🇬🇧United Kingdom
0.6%
🇧🇷Brazil
0.3%

Analysis

Strengths

  • Strong revenue performance and growth
  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • Strong marketing efficiency and ROI

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (7)

ShopGorgiasPre-OrderKlaviyo: Email Marketing & SMSBack in StockCollective4.4Block

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Trending Apparel Products

Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.

Hanes Men's Hoodie - EcoSmart Fleece Hooded Sweatshirt for Men & Women - Midweight Fleece - Big & Tall Available

Hanes Men's Hoodie - EcoSmart Fleece Hooded Sweatshirt for Men & Women - Midweight Fleece - Big & Tall Available

68
$8.00+15%
OEAK Womens Jelly Bras Wireless Deep V Bralette Comfy Push Up Tshirt Bras | Comfortable,support and lift,no underwire,bralettes,plunge,full coverage,invisible,balconette,minimizer,no show,soft

OEAK Womens Jelly Bras Wireless Deep V Bralette Comfy Push Up Tshirt Bras | Comfortable,support and lift,no underwire,bralettes,plunge,full coverage,invisible,balconette,minimizer,no show,soft

65
$18.99+15%
JanSport SuperBreak One Backpacks - Durable, Lightweight Bookbag with 1 Main Compartment, Front Utility Pocket with Built-in Organizer - Premium Backpack, Black

JanSport SuperBreak One Backpacks - Durable, Lightweight Bookbag with 1 Main Compartment, Front Utility Pocket with Built-in Organizer - Premium Backpack, Black

65
$38.47+7%
Water Shoes for Women Men Quick-Dry Aqua Socks Swim Beach Outfits Barefoot | Yoga Exercise Wear Sport Accessories Pool Camping Must Haves River Hiking Youth Adult

Water Shoes for Women Men Quick-Dry Aqua Socks Swim Beach Outfits Barefoot | Yoga Exercise Wear Sport Accessories Pool Camping Must Haves River Hiking Youth Adult

64
$5.63+15%
See all trending Apparel products

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Frequently Asked Questions About relaygoods.com

Is relaygoods.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, relaygoods.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is relaygoods.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for relaygoods.com. However, our EcomScout rating is S (69/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is relaygoods.com's EcomScout rating and what does it mean?

relaygoods.com has an EcomScout rating of S (69/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does relaygoods.com generate?

relaygoods.com receives approximately 2.2M visits per year with estimated monthly revenue of $335.1K - $726.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does relaygoods.com use?

We detected 7 Shopify apps on relaygoods.com, including Shop, Gorgias, Pre-Order and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against relaygoods.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

relaygoods.com Shopify store analysis • Apparel • Fashion & Apparel • Unlikely Dropshipper • Rating: S

Last updated: July 26, 2026

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