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rice by rice

ricebyrice.com
66/100
EcomScout

rice by rice receives an EcomScout Rating of S (66/100), ranking #8,199 out of 1,188,411 Shopify stores we track. This Baby Products Baby & Kids store attracts 740.4K visits per year with estimated revenue of $11.9K - $27.7K/mo. It offers 250 products at an average price of DKK 73.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$11.9K - $27.7K/mo
Est. Traffic/mo
61.7K
Products
250
Top Market
DE (15%)
Top Channel
organic (66%)
Trustpilot
4.0/5 (181)

Store Intelligence Summary

Traffic breakdown: organic 66%, direct 16%, paid 11%, social 1%.

Product pricing: Average price of DKK 73 (range: DKK 55 – DKK 200) — ≈ $11 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $1.7K/mo in paid search ($20.2K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.0/5 based on 181 reviews. Good standing with customers.

Top markets: DE (15%), FR (13%), NL (13%).

Best-selling product: Mellem Kop - Pink - Heart Print (DKK 54.95). Other top sellers include Bakke - Pink, Mellem Kop - Multifarvet - Summer Rush Print, Mellem Alfabetkop - Multifarvet - L- Stripes.

How is the EcomScout Rating calculated? The S grade (66/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Baby Products Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$24.1M/mo
Total Stores
11,774
Avg Revenue
$2K/mo
Top 10% Threshold
$37K/mo

Competition Breakdown

38%
38%
17%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Baby Products market generates $24M/month across 11,774 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 76% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Baby Products stores earn $37K+/month
  • This store outperforms 94% of Baby Products competitors
  • Low average order value ($0) — consider bundling or upsells
  • 542 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
44.5%
Pages/Visit
6.5
Avg. Time on Site
1m 4s
Avg. Product Price
DKK 73

≈ $11 USD

Range: DKK 55 - DKK 200

Rating Breakdown

Traffic Growth80/100
Trustpilot80/100
Business Quality76/100
Revenue Performance63/100
Marketing Efficiency22/100

Traffic Sources

organic65.6%
direct15.6%
paid10.7%
social1.2%
referral0.9%

Marketing & Ad Spend

Monthly Ad Spend

$2K

Google Ads estimate

Yearly Ad Budget

$20K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
rice144K$0.64$1.5K
melamine bowlsEasy810$1.07$1.3K
ricebyriceEasy690--
rice denmark260--
rice by riceEasy220--

Trustpilot Rating

4.0

181 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇩🇪Germany
15.3%
🇫🇷France
12.7%
🇳🇱Netherlands
12.7%
🇬🇧United Kingdom
7.9%
🇮🇹Italy
6.7%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords

Shopify Theme

Detecting theme...

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Frequently Asked Questions About rice by rice

Is rice by rice a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, rice by rice is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is rice by rice safe to buy from? Is it a scam?

rice by rice has a Trustpilot rating of 4.0/5 based on 181 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (66/100).

What is rice by rice's EcomScout rating and what does it mean?

rice by rice has an EcomScout rating of S (66/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does rice by rice generate?

rice by rice receives approximately 740.4K visits per year with estimated monthly revenue of $11.9K - $27.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does rice by rice use?

We detected 11 Shopify apps on rice by rice, including Trustpilot, Klaviyo: Email Marketing & SMS, PageFly Landing Page Builder and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Baby Products store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against rice by rice. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Baby Products store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

rice by rice Shopify store analysis • Baby ProductsBaby & Kids • Likely Dropshipper • Rating: S

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