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Rocky Mountain Sunscreen homepage screenshot

Rocky Mountain Sunscreen

rmsunscreen.com
28/100
EcomScout

Rocky Mountain Sunscreen receives an EcomScout Rating of C+ (28/100), ranking #45,397 out of 145,692 Shopify stores we track. This Skincare Beauty & Personal Care store attracts 58.5K visits per year with estimated revenue of $992 - $2.5K/mo. It offers 61 products at an average price of $15.

Store descriptionTrusted sunscreen products since 1992. Superior formulas that are sun-safe and environmentally friendly. Featuring economical quarts and gallons as well as travel-size sunscreen.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$992 - $2.5K/mo
Est. Traffic/mo
4.9K
Products
61
Top Market
US (100%)
Top Channel
N/A
Est. Ad Spend/mo
$32

Store Intelligence Summary

Product pricing: Average price of $15 (range: $3 – $48). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $32/mo in paid search ($384/yr). Lean ad budget — primarily relying on organic or social channels.

0

Top markets: US (100%).

Best-selling product: Menthol Lip Repair ($3.99). Other top sellers include Colorado Flag SPF 15 Lip Balm (Vanilla Bean), 4-Pack Vanilla Mint SPF 15 Lip Balm, 4-Pack Tropical SPF 15 Lip Balm.

How is the EcomScout Rating calculated? The C+ grade (28/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Skincare Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$9.6M/mo
Total Stores
7,392
Avg Revenue
$1K/mo
Top 10% Threshold
$11K/mo

Competition Breakdown

42%
48%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Skincare market generates $10M/month across 7,392 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 90% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Skincare stores earn $11K+/month
  • This store outperforms 89% of Skincare competitors
  • Cleansers shows highest opportunity with $1,540 median revenue and medium competition
  • High average order value ($183) suggests premium positioning works well
  • 102 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
50.0%
Pages/Visit
1.9
Avg. Time on Site
1m 4s
Avg. Product Price
$15

Range: $3 - $48

Rating Breakdown

Business Quality75/100
Traffic Growth40/100
Revenue Performance22/100
Marketing Efficiency22/100

Traffic Sources

Social0.0%
Paid Referrals0.0%
Mail0.0%
Referrals0.0%
Search0.0%
Direct0.0%

Marketing & Ad Spend

Monthly Ad Spend

$32

Google Ads estimate

Yearly Ad Budget

$384

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
sunscreenEasy38K$2.28$37.3K
rocky mountain company135--
no-ad suncare90$0.16-
coral isles sunscreenEasy44$1.12-
rocky mountain lip balmEasy44--

Trustpilot Rating

0.0

0 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
100.0%

Analysis

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

bulk sunscreen for purhcasecoral isles sunscreensunscreen sf 30 cansmineral sunscreen bulksunscreen lip balm

Tech Stack & Apps

E-commerce Platform

Shopify

Sales Channels

ShopFacebook & Instagram

Payment

Shopify Payments

Store Design

PageFly Landing Page Builder

Reviews

Loox Photo Reviews

Upsell

Infinite Options

Trending Skincare Products

Products gaining popularity in Skincare right now, based on Amazon & Google Trends data.

Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

97
$15.49+129%
medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)

medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)

91
$18.90+145%
Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack

Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack

86
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CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce

CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce

86
$17.06+97%
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Frequently Asked Questions About Rocky Mountain Sunscreen

Is Rocky Mountain Sunscreen a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Rocky Mountain Sunscreen is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is Rocky Mountain Sunscreen safe to buy from? Is it a scam?

We don't have Trustpilot review data for Rocky Mountain Sunscreen. However, our EcomScout rating is C+ (28/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is Rocky Mountain Sunscreen's EcomScout rating and what does it mean?

Rocky Mountain Sunscreen has an EcomScout rating of C+ (28/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Rocky Mountain Sunscreen generate?

Rocky Mountain Sunscreen receives approximately 58.5K visits per year with estimated monthly revenue of $992 - $2.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Rocky Mountain Sunscreen use?

App detection data for Rocky Mountain Sunscreen is being updated. The store uses the "Eurus Update 5-4-26" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Skincare store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Rocky Mountain Sunscreen. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skincare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Rocky Mountain Sunscreen Shopify store analysis • SkincareBeauty & Personal Care • Likely Dropshipper • Rating: C+

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