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ROC Boots

rocboots.com
61/100
EcomScout

ROC Boots receives an EcomScout Rating of S (61/100), ranking #13,654 out of 1,125,939 Shopify stores we track. This Footwear Fashion & Apparel store attracts 1.5M visits per year with estimated revenue of $308.6K - $668.7K/mo. It offers 148 products at an average price of A$282.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$308.6K - $668.7K/mo
Est. Traffic/mo
124.0K
Products
148
Top Market
AU (73%)
Top Channel
organic (43%)
Est. Ad Spend/mo
$186

Store Intelligence Summary

Traffic breakdown: organic 43%, direct 24%, paid 19%, referral 7%.

Product pricing: Average price of A$282 (range: A$229 – A$290) — ≈ $186 USD. Positioned in the premium segment.

Ad spend: Estimated $186/mo in paid search ($2.2K/yr). Lean ad budget — primarily relying on organic or social channels.

0

Top markets: AU (73%), US (23%), NZ (3%).

Best-selling product: TROUPE (A$289.95). Other top sellers include TROUPE, TROUPE WIDE CALF, INDIO.

How is the EcomScout Rating calculated? The S grade (61/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Footwear Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$9.6M/mo
Total Stores
4,887
Avg Revenue
$2K/mo
Top 10% Threshold
$22K/mo

Competition Breakdown

28%
55%
12%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Footwear market generates $10M/month across 4,887 stores
  • 2% are enterprise stores (>$100K/mo) — achievable market
  • 83% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Footwear stores earn $22K+/month
  • This store outperforms 91% of Footwear competitors
  • Sneakers shows highest opportunity with $2,147 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 103 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
29.5%
Pages/Visit
5.9
Avg. Time on Site
2m 55s
Avg. Product Price
A$282

≈ $186 USD

Range: A$229 - A$290

Rating Breakdown

Revenue Performance80/100
Traffic Growth80/100
Business Quality80/100
Marketing Efficiency22/100

Traffic Sources

organic43.3%
direct23.9%
paid18.5%
referral7.3%
social3.0%

Marketing & Ad Spend

Monthly Ad Spend

$186

Google Ads estimate

Yearly Ad Budget

$2K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
roc bootsEasy2K--
rock bootsEasy220$0.87$50
do roc boots run small44--
rocboots44$1.30-
roc school shoes44--

Trustpilot Rating

0.0

0 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
72.7%
🇺🇸United States
23.0%
🇳🇿New Zealand
2.5%
🇬🇧United Kingdom
1.5%
🇮🇩Indonesia
0.3%

Analysis

Strengths

  • Strong revenue performance and growth
  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

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Frequently Asked Questions About ROC Boots

Is ROC Boots a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, ROC Boots is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is ROC Boots safe to buy from? Is it a scam?

We don't have Trustpilot review data for ROC Boots. However, our EcomScout rating is S (61/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is ROC Boots's EcomScout rating and what does it mean?

ROC Boots has an EcomScout rating of S (61/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does ROC Boots generate?

ROC Boots receives approximately 1.5M visits per year with estimated monthly revenue of $308.6K - $668.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does ROC Boots use?

We detected 3 Shopify apps on ROC Boots, including Gorgias, Shop, Klaviyo: Email Marketing & SMS.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Footwear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against ROC Boots. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Footwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

ROC Boots Shopify store analysis • FootwearFashion & Apparel • Unlikely Dropshipper • Rating: S

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