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44/100
EcomScout

Rock & Ruby receives an EcomScout Rating of B+ (44/100), ranking #19,107 out of 207,270 Shopify stores we track. This Socks Fashion & Apparel store attracts 16.9K visits per year with estimated revenue of $646 - $1.4K/mo. It offers 174 products at an average price of $24.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$646 - $1.4K/mo
Est. Traffic/mo
1.4K
Products
174
Top Market
GB (100%)
Top Channel
N/A
Trustpilot
4.7/5 (80)

Store Intelligence Summary

Product pricing: Average price of $24 (range: $22 – $35). Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 4.7/5 based on 80 reviews. Excellent reputation — customers rate this store highly.

Top markets: GB (100%).

Best-selling product: Pink Rose Elsie Cotton Socks ($22). Other top sellers include Cherry Red Betsy Wool socks, Dark Cherry Elsie Cotton Socks, Flamingo Pink Betsy Wool Socks.

How is the EcomScout Rating calculated? The B+ grade (44/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Socks Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$39K/mo
Total Stores
25
Avg Revenue
$2K/mo
Top 10% Threshold
$10K/mo

Competition Breakdown

36%
52%
12%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Socks market generates $0M/month across 25 stores
  • 88% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Socks stores earn $10K+/month
  • This store outperforms 85% of Socks competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
46.5%
Pages/Visit
1.2
0
Avg. Product Price
$24

Range: $22 - $35

Rating Breakdown

Trustpilot85/100
Business Quality80/100
Traffic Growth55/100
Revenue Performance24/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

4.7

80 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About Rock & Ruby

Is Rock & Ruby a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Rock & Ruby is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Rock & Ruby safe to buy from? Is it a scam?

Rock & Ruby has a Trustpilot rating of 4.7/5 based on 80 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (44/100).

What is Rock & Ruby's EcomScout rating and what does it mean?

Rock & Ruby has an EcomScout rating of B+ (44/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Rock & Ruby generate?

Rock & Ruby receives approximately 16.9K visits per year with estimated monthly revenue of $646 - $1.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Rock & Ruby use?

We detected 8 Shopify apps on Rock & Ruby, including Shop, Trustpilot, Privy and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Socks store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Rock & Ruby. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Socks store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Rock & Ruby Shopify store analysis • SocksFashion & Apparel • Unlikely Dropshipper • Rating: B+

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