Rodial.com
rodial.comRodial.com receives an EcomScout Rating of S (70/100), ranking #4,321 out of 1,125,961 Shopify stores we track. This Skincare and Makeup Beauty & Personal Care store attracts 766.6K visits per year with estimated revenue of $88.9K - $172.8K/mo. It offers 177 products at an average price of £52.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 27%, paid 24%, direct 17%, referral 4%.
Product pricing: Average price of £52 (range: £14 – £125) — ≈ $66 USD. Mid-range pricing strategy.
Ad spend: Estimated $3.8K/mo in paid search ($45.4K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.7/5 based on 628 reviews. Good standing with customers.
Top markets: US (30%), GB (18%), VN (8%).
Best-selling product: SPF 50 Drops Mini (£27). Other top sellers include Banana Lowlighter, Glass Powder, Soft Focus Glow Drops Sachet.
Skincare and Makeup Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Skincare and Makeup market generates $1M/month across 247 stores
- •9% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Skincare and Makeup stores earn $70K+/month
- •This store outperforms 94% of Skincare and Makeup competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Skincare and Makeup
Best Selling Products
#1SPF 50 Drops Mini
£27≈ $34
#2Banana Lowlighter
£42≈ $53
#3Glass Powder
£49≈ $62
#4Soft Focus Glow Drops Sachet
#5Vit C Brightening Cleanser Sachet 3ml
#6Peach Lowlighter
£42≈ $53
#7Dragon's Blood Sculpting Gel
£105≈ $133
#8Glass Tint - Tinted Moisturiser
£49≈ $62
#9Dragon's Blood Micellar Cleansing Water
£45≈ $57
#10Bee Venom Night
£125≈ $159
≈ $66 USD
Range: £14 - £125
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$4K
Google Ads estimate
Yearly Ad Budget
$45K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| rodan and fieldsEasy | 101K | $0.32 | $23.4K |
| paula's choiceEasy | 65K | $0.03 | $873 |
| primer | 57K | $0.97 | $7.0K |
| ephora | 1K | - | - |
| rodialEasy | 840 | $1.30 | $860 |
Trustpilot Rating
628 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
Shopify Theme
Tech Stack & Apps
Browse All Apps →
TrustpilotSimilar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
PanOxyl 10% Benzoyl Peroxide Acne Foaming Wash, Maximum Strength, Daily Acne-Fighting Face and Body Cleanser, Face Wash to Clear, Treat and Prevent Acne Pimples and Stubborn Breakouts, 5.5 Oz Tube
BIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Face Mask, Pore Minimizing, Elasticity, Plumping, Travel Essentials & Self Care Gifts for Women, Korean Skin Care | 1.19oz(34g) x 4ea
eos Shea Better Body Lotion Vanilla Cashmere, 24-Hour Moisture Skin Care, Lightweight & Non-Greasy, Natural Shea, Vegan, Vanilla Body Lotion, 16 fl oz
Mighty Patch Hero Cosmetics Original Nighttime Acne Pimple Patches, 36 Ct | #1 Hydrocolloid Acne Patches, Shrinking Zits & Whiteheads in 1 Use, Spot Treatment, Pimple Stickers for Face
Frequently Asked Questions About Rodial.com
Is Rodial.com a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Rodial.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Rodial.com safe to buy from? Is it a scam?
Rodial.com has a Trustpilot rating of 3.7/5 based on 628 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (70/100).
What is Rodial.com's EcomScout rating and what does it mean?
Rodial.com has an EcomScout rating of S (70/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Rodial.com generate?
Rodial.com receives approximately 766.6K visits per year with estimated monthly revenue of $88.9K - $172.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Rodial.com use?
We detected 10 Shopify apps on Rodial.com, including Yotpo Reviews & UGC, Shop, LoyaltyLion and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Skincare and Makeup store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Rodial.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skincare and Makeup store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.