rooferoutlet.com
rooferoutlet.comrooferoutlet.com receives an EcomScout Rating of C+ (28/100), ranking #45,420 out of 145,853 Shopify stores we track. This Home Improvement Retail store attracts 65.1K visits per year with estimated revenue of $2.7K - $6.3K/mo. It offers 344 products at an average price of $41.
Store descriptionSkip The Supply Run & Go Beyond The Roof. Explore RooferOutlet's complete range of roofing tools, heavy-duty tarps, and fasteners. Robust, high-quality supplies for pros and DIYers. Shop trusted gear today!
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $41 (range: $4 – $150). Mid-range pricing strategy.
Ad spend: Estimated $1.9K/mo in paid search ($22.2K/yr). Lean ad budget — primarily relying on organic or social channels.
Top markets: US (100%).
Best-selling product: Magnetic Sweepers – Heavy Duty Steel for Nail/Screw/Staple Cleanup ($149.95). Other top sellers include Pitch Hopper® Original Series 32" Roofing Wedge for Steep Pitch Stability - 32", Shingle Anchor with Non-Slip Foam Base For Rooftops (1 Piece), Roofing Shark Knife Utility Knife Set with Blade & Sheath.
Home Improvement Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Home Improvement market generates $18M/month across 1,099 stores
- •17% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Home Improvement stores earn $178K+/month
- •This store outperforms 91% of Home Improvement competitors
- •Low average order value ($0) — consider bundling or upsells
- •190 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Home Improvement
Best Selling Products
#1Magnetic Sweepers – Heavy Duty Steel for Nail/Screw/Staple Cleanup
$149.95
#2Pitch Hopper® Original Series 32" Roofing Wedge for Steep Pitch Stability - 32"
$149.95
#3Shingle Anchor with Non-Slip Foam Base For Rooftops (1 Piece)
$13.95
#4Roofing Shark Knife Utility Knife Set with Blade & Sheath
$11.95
#5Pitch Hopper® Original Series 24" Roofing Wedge for Steep Pitch Stability - 24"
$139.95
#6Self Piercing "Zip" Screws 1/4" Hex Head - Steel Zinc Plated for Gutters & Sheet Metal
$5.95
#7NO BULL™ Bullhorn Ladder Stabilizer Bumpers (2-Pack)
$19.95
#8Magnetic Nut Setters – 1/4" Hex Drive for Impact Drivers
$3.95
#9Paslode Heavy Duty Hammer Tacker for Roofing Underlayment, Carpet, Insulation #HT-550
$64.95
#10Shingle Pad - Charcoal Foam Cushion for Knees & Shingles 24" x 34.5"
$49.95
Range: $4 - $150
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$2K
Google Ads estimate
Yearly Ad Budget
$22K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| roofing supply near me | 17K | $3.33 | $524 |
| roofing supplies near me | 3K | $4.52 | $12 |
| roofing supply store near me | 3K | - | - |
| roofing supply | 2K | $2.19 | $3.9K |
| paint rollersEasy | 1K | $0.97 | $779 |
Top Countries
Analysis
Weaknesses
- Revenue performance needs improvement
- Traffic and growth metrics are below average
- Trustpilot rating and review volume need improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Invest in SEO, content marketing, and social media to drive more traffic
- Encourage customer reviews, respond to feedback, and improve customer service
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (3)
Klaviyo Reviews
Buy Button channel
Track123 Order TrackingCDN
AWS CloudFrontE-commerce Platform
ShopifySales Channels
Payment
Shopify PaymentsPre-Order
Email Marketing
Similar Stores
View all →Frequently Asked Questions About rooferoutlet.com
Is rooferoutlet.com a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, rooferoutlet.com is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.
Is rooferoutlet.com safe to buy from? Is it a scam?
We don't have Trustpilot review data for rooferoutlet.com. However, our EcomScout rating is C+ (28/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is rooferoutlet.com's EcomScout rating and what does it mean?
rooferoutlet.com has an EcomScout rating of C+ (28/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does rooferoutlet.com generate?
rooferoutlet.com receives approximately 65.1K visits per year with estimated monthly revenue of $2.7K - $6.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does rooferoutlet.com use?
We detected 3 Shopify apps on rooferoutlet.com, including Klaviyo Reviews, Buy Button channel, Track123 Order Tracking. The store uses the "Latest Changes RO - Custom by Vibhu K." Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Home Improvement store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against rooferoutlet.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Home Improvement store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.