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rooks-rocks.com

rooks-rocks.com
53/100
EcomScout

rooks-rocks.com receives an EcomScout Rating of A (53/100), ranking #20,167 out of 767,435 Shopify stores we track. This Men's Clothing Fashion & Apparel store attracts 352.6K visits per year with estimated revenue of $110.7K - $239.9K/mo. It offers 85 products at an average price of €175.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$110.7K - $239.9K/mo
Est. Traffic/mo
29.4K
Products
85
Top Market
DE (100%)
Top Channel
organic (50%)
Est. Ad Spend/mo
$14

Store Intelligence Summary

Traffic breakdown: organic 50%, paid 21%, direct 15%, referral 9%.

Product pricing: Average price of €175 (range: €25 – €450) — ≈ $190 USD. Positioned in the premium segment.

Ad spend: Estimated $14/mo in paid search ($168/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: DE (100%).

Best-selling product: Gutschein Stil nach Mass (€25). Other top sellers include Shacket Navy, Oxford-Hemd in Blau, Seersucker-Hemd Navy.

How is the EcomScout Rating calculated? The A grade (53/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Men's Clothing Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$5.0M/mo
Total Stores
688
Avg Revenue
$7K/mo
Top 10% Threshold
$105K/mo

Competition Breakdown

22%
34%
25%
9%
11%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Men's Clothing market generates $5M/month across 688 stores
  • 11% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Men's Clothing stores earn $105K+/month
  • This store outperforms 93% of Men's Clothing competitors
  • Low average order value ($0) — consider bundling or upsells
  • 73 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
41.6%
Pages/Visit
2.8
Avg. Time on Site
2m 39s
Avg. Product Price
€175

≈ $190 USD

Range: €25 - €450

Rating Breakdown

Business Quality80/100
Traffic Growth70/100
Revenue Performance65/100
Marketing Efficiency22/100

Traffic Sources

organic49.7%
paid21.5%
direct14.6%
referral9.4%
social0.5%

Marketing & Ad Spend

Monthly Ad Spend

$14

Google Ads estimate

Yearly Ad Budget

$168

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
wedding tuxedos2K$3.68$4.6K

Top Countries

🇩🇪Germany
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About rooks-rocks.com

Is rooks-rocks.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, rooks-rocks.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is rooks-rocks.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for rooks-rocks.com. However, our EcomScout rating is A (53/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is rooks-rocks.com's EcomScout rating and what does it mean?

rooks-rocks.com has an EcomScout rating of A (53/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does rooks-rocks.com generate?

rooks-rocks.com receives approximately 352.6K visits per year with estimated monthly revenue of $110.7K - $239.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does rooks-rocks.com use?

We detected 5 Shopify apps on rooks-rocks.com, including Shop, Form Builder, Mailchimp and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Men's Clothing store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against rooks-rocks.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Men's Clothing store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

rooks-rocks.com Shopify store analysis • Men's ClothingFashion & Apparel • Unlikely Dropshipper • Rating: A

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