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46/100
EcomScout

Room 24 receives an EcomScout Rating of B+ (46/100), ranking #22,958 out of 383,367 Shopify stores we track. This Women's Fashion Fashion & Apparel store attracts 30.7K visits per year with estimated revenue of $9.4K - $20.4K/mo. It offers 251 products at an average price of $191.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$9.4K - $20.4K/mo
Est. Traffic/mo
2.6K
Products
251
Top Market
GB (65%)
Top Channel
N/A
Trustpilot
3.8/5 (31)

Store Intelligence Summary

Product pricing: Average price of $191 (range: $93 – $280). Positioned in the premium segment.

0

Customer trust: Trustpilot score 3.8/5 based on 31 reviews. Good standing with customers.

Top markets: GB (65%), US (35%).

Best-selling product: Solera Bodysuit ($208). Other top sellers include 007 Backless Dress, Veronica Bodysuit, Samantha Dress.

How is the EcomScout Rating calculated? The B+ grade (46/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Women's Fashion Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$1.0M/mo
Total Stores
169
Avg Revenue
$6K/mo
Top 10% Threshold
$60K/mo

Competition Breakdown

22%
43%
22%
7%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Women's Fashion market generates $1M/month across 169 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Women's Fashion stores earn $60K+/month
  • This store outperforms 90% of Women's Fashion competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
41.8%
Pages/Visit
1.9
Avg. Time on Site
20s
Avg. Product Price
$191

Range: $93 - $280

Rating Breakdown

Business Quality80/100
Trustpilot70/100
Traffic Growth55/100
Revenue Performance35/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

3.8

31 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
65.1%
🇺🇸United States
34.9%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About Room 24

Is Room 24 a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Room 24 is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Room 24 safe to buy from? Is it a scam?

Room 24 has a Trustpilot rating of 3.8/5 based on 31 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (46/100).

What is Room 24's EcomScout rating and what does it mean?

Room 24 has an EcomScout rating of B+ (46/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Room 24 generate?

Room 24 receives approximately 30.7K visits per year with estimated monthly revenue of $9.4K - $20.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Room 24 use?

We detected 9 Shopify apps on Room 24, including Pre-Order, Shop, Trustpilot and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Women's Fashion store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Room 24. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Women's Fashion store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Room 24 Shopify store analysis • Women's FashionFashion & Apparel • Unlikely Dropshipper • Rating: B+

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