Rooted Treasure
rootedtreasure.comRooted Treasure receives an EcomScout Rating of B+ (48/100), ranking #33,341 out of 780,818 Shopify stores we track. This Hair Care Beauty & Personal Care store attracts 25.5K visits per year with estimated revenue of $1.0K - $2.0K/mo. It offers 14 products at an average price of $22.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $22 (range: $2 – $96). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $1.2K/mo in paid search ($14.1K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.8/5 based on 131 reviews. Excellent reputation — customers rate this store highly.
Top markets: US (100%).
Best-selling product: The Ultimate Hair Growth Guide ($4.99). Other top sellers include Organic Pure Jamaican Black Castor Oil 4oz, Rooted Treasure's Mascara Tube for Eyebrow and Edge Growth, BUNDLE OF 3.
Hair Care Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Hair Care market generates $5M/month across 2,589 stores
- •4% are enterprise stores (>$100K/mo) — achievable market
- •79% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Hair Care stores earn $29K+/month
- •This store outperforms 93% of Hair Care competitors
- •Low average order value ($0) — consider bundling or upsells
- •114 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Hair Care
Best Selling Products
#1The Ultimate Hair Growth Guide
$4.99
#2Organic Pure Jamaican Black Castor Oil 4oz
$34.97
#3Rooted Treasure's Mascara Tube for Eyebrow and Edge Growth
$9.99
#4BUNDLE OF 3
$96
#5Rooted Treasure's Large Natural Jute Tote
$19.99
#6BUNDLE OF 2
$68
#7JBCO Dropper
$2
#8Rooted Treasure's Beard & Scalp Massager Shampoo Brush
$9.99
#9Triple Butter Soap
$15
#10ROOTED TREASURE’s Bamboo Edge Brush + Comb
$7
Range: $2 - $96
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$1K
Google Ads estimate
Yearly Ad Budget
$14K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| jamaican black castor oilEasy | 3K | $0.43 | $110 |
| black castor oilEasy | 3K | $2.39 | $1.1K |
| jamaican black castor oil reviewsEasy | 950 | - | - |
| tropic isle livingEasy | 840 | - | - |
| black jamaican castor oilEasy | 810 | $0.43 | $5 |
Trustpilot Rating
131 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →
Trustpilot
PageFly Landing Page Builder
Loox Photo Reviews
VitalsSimilar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
Aussie Miracle Moist with Avocado & Jojoba Oil, Paraben Free Conditioner, 26.2 fl oz
ZVOREI 8Pcs Hair Brushes Set with 4Pcs Topsy Hair Tail Tools 1Pcs Bristle Teasing Hair Brush 1Pcs Edge Control Brush 2Pcs Metal Pin Rat Tail Combs for Woman Girl hair Styling,Edge&Back Brushing,Pink
L3 Level 3 Styling Powder - Natural Look Mens Powder - Easy to Apply with No Oil or Greasy Residue (Small - 30 Grams)
slopehill Professional Ionic Hair Dryer, Powerful 1800W Fast Drying Low Noise Blow Dryer with 2 Concentrator Nozzle 1 Diffuser Attachments for Home Salon Travel (Black)
Frequently Asked Questions About Rooted Treasure
Is Rooted Treasure a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Rooted Treasure is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Rooted Treasure safe to buy from? Is it a scam?
Rooted Treasure has a Trustpilot rating of 4.8/5 based on 131 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (48/100).
What is Rooted Treasure's EcomScout rating and what does it mean?
Rooted Treasure has an EcomScout rating of B+ (48/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Rooted Treasure generate?
Rooted Treasure receives approximately 25.5K visits per year with estimated monthly revenue of $1.0K - $2.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Rooted Treasure use?
We detected 15 Shopify apps on Rooted Treasure, including Shop, Trustpilot, UpPromote Affiliate Marketing and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Hair Care store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Rooted Treasure. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Hair Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.