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roymichael.nl

roymichael.nl
B
33/100
EcomScout

roymichael.nl receives an EcomScout Rating of B (33/100), ranking #311,657 out of 1,194,941 Shopify stores we track. This Outerwear and Accessories Fashion & Apparel store attracts 5.8K visits per year with estimated revenue of $1.1K - $2.3K/mo. It offers 33 products at an average price of €121.

Analysis by EcomScout Research Team · How we calculate ratings

Outerwear and AccessoriesFashion & ApparelCoats and Bags
Est. Revenue/mo
$1.1K - $2.3K/mo
Est. Traffic/mo
480
Products
33
Top Market
CA (58%)
Top Channel
N/A

Store Intelligence Summary

Product pricing: Average price of €121 (range: €30 – €380) — ≈ $131 USD. Positioned in the premium segment.

Top markets: CA (58%), MY (42%).

Best-selling product: Puffer Bag Black (€120). Other top sellers include Ghillie Hoodie Black, Rain Coat Black, Puffer Bag Stone Grey.

How is the EcomScout Rating calculated? The B grade (33/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Outerwear and Accessories Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$169K/mo
Total Stores
29
Avg Revenue
$6K/mo
Top 10% Threshold
$95K/mo

Competition Breakdown

21%
41%
21%
7%
10%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Outerwear and Accessories market generates $0M/month across 29 stores
  • •10% are enterprise stores (>$100K/mo) — achievable market
  • •Top 10% of Outerwear and Accessories stores earn $95K+/month
  • •This store outperforms 94% of Outerwear and Accessories competitors
  • •Low average order value ($0) — consider bundling or upsells

Top Apps in Outerwear and Accessories

Shop97%Block85%Klaviyo: Email Marketing & SMS51%Pre-Order49%

Best Selling Products

Puffer Bag Black#1

Puffer Bag Black

€120≈ $131

Ghillie Hoodie Black#2

Ghillie Hoodie Black

€195≈ $213

Rain Coat Black#3

Rain Coat Black

€280≈ $305

Puffer Bag Stone Grey#4

Puffer Bag Stone Grey

€120≈ $131

Hidden Pocket Cargos Black#5

Hidden Pocket Cargos Black

€240≈ $262

Backpack Vest Black#6

Backpack Vest Black

€210≈ $229

Backpack Jacket Black#7

Backpack Jacket Black

€380≈ $414

Scrimmage Vest Green#8

Scrimmage Vest Green

€30≈ $33

Angular Cut Pants Black#9

Angular Cut Pants Black

€60≈ $65

Scrimmage Vest Black#10

Scrimmage Vest Black

€30≈ $33

Analyzing...
Bounce Rate
35.3%
Pages/Visit
1.1
0
Avg. Product Price
€121

≈ $131 USD

Range: €30 - €380

Rating Breakdown

Business Quality80/100
Traffic Growth55/100
Revenue Performance30/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Top Countries

🇨🇦Canada
57.9%
🇲🇾Malaysia
42.1%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (2)

ShopKlaviyo: Email Marketing & SMS

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Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

iF YOU

iF YOU

84
$11.19+4%
NEWITIN

NEWITIN

75
$15.99+18%
Natural Healing Stone Fishhoop Dangle Drop Earrings Statement Gold silver earrings

Natural Healing Stone Fishhoop Dangle Drop Earrings Statement Gold silver earrings

72
$9.99+18%
Kitsch

Kitsch

71
$9.99+28%
Explore all trending products

Monitor this store daily.

Sales changes, new products, app installs — delivered to your dashboard every morning.

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Frequently Asked Questions About roymichael.nl

Is roymichael.nl a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, roymichael.nl is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is roymichael.nl safe to buy from? Is it a scam?

We don't have Trustpilot review data for roymichael.nl. However, our EcomScout rating is B (33/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is roymichael.nl's EcomScout rating and what does it mean?

roymichael.nl has an EcomScout rating of B (33/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does roymichael.nl generate?

roymichael.nl receives approximately 5.8K visits per year with estimated monthly revenue of $1.1K - $2.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does roymichael.nl use?

We detected 2 Shopify apps on roymichael.nl, including Shop, Klaviyo: Email Marketing & SMS.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Outerwear and Accessories store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against roymichael.nl. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outerwear and Accessories store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

roymichael.nl Shopify store analysis • Outerwear and Accessories • Fashion & Apparel • Unlikely Dropshipper • Rating: B

Last updated: August 2, 2026

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