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rubyrufus.com

rubyrufus.com
28/100
EcomScout

rubyrufus.com receives an EcomScout Rating of C+ (28/100), ranking #45,479 out of 146,030 Shopify stores we track. This Apparel Retail store attracts 5.2K visits per year with estimated revenue of $842 - $2.0K/mo. It offers 18 products at an average price of $99.

Store descriptionOnly the best for your best friend. Cashmere knits you and your dog will love.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$842 - $2.0K/mo
Est. Traffic/mo
431
Products
18
Top Market
US (100%)
Top Channel
N/A

Store Intelligence Summary

Product pricing: Average price of $99 (range: $40 – $135). Mid-range pricing strategy.

Top markets: US (100%).

Best-selling product: Multi Stripe Cashmere Sweater ($90.00). Other top sellers include Stripe Cashmere Sweater, Check Chunky Knit Sweater, The MAJOR.

How is the EcomScout Rating calculated? The C+ grade (28/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Apparel Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$49.9M/mo
Total Stores
32,395
Avg Revenue
$2K/mo
Top 10% Threshold
$11K/mo

Competition Breakdown

35%
54%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Apparel market generates $50M/month across 32,395 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 89% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Apparel stores earn $11K+/month
  • This store outperforms 86% of Apparel competitors
  • Jackets shows highest opportunity with $1,967 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 437 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
38.6%
Pages/Visit
1.1
Avg. Time on Site
0s
Avg. Product Price
$99

Range: $40 - $135

Rating Breakdown

Business Quality96/100
Traffic Growth30/100
Revenue Performance28/100

Traffic Sources

Social0.0%
Paid Referrals0.0%
Mail0.0%
Referrals0.0%
Search0.0%
Direct0.0%

Top Countries

🇺🇸United States
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

ruby rufusruby tufusrufus rubyroofuscashmere cable knit sweater

Tech Stack & Apps

Analytics

Google AnalyticsGoogle Tag Manager

E-commerce Platform

Shopify

Pre-Order

Pre-Order

Sales Channels

Shop

Payment

Shopify Payments

Product Recommendations

Frequently Bought Together

Trending Apparel Products

Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.

Men's Crew T-Shirts, Multipack, Style G1100

Men's Crew T-Shirts, Multipack, Style G1100

100
$18.89+257%
Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

99
$17.98+96%
Women's Sexy Sleeveless Square Neck Adjustable Straps Bow Tie A-line Mini Party Club Dress

Women's Sexy Sleeveless Square Neck Adjustable Straps Bow Tie A-line Mini Party Club Dress

99
$38.99+144%
Men's Crew T-Shirts, Multipack, Style G1100

Men's Crew T-Shirts, Multipack, Style G1100

99
$18.89+257%
See all trending Apparel products

Frequently Asked Questions About rubyrufus.com

Is rubyrufus.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, rubyrufus.com is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is rubyrufus.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for rubyrufus.com. However, our EcomScout rating is C+ (28/100). Note: This store shows signs of dropshipping, which may mean longer shipping times (15-45 days).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is rubyrufus.com's EcomScout rating and what does it mean?

rubyrufus.com has an EcomScout rating of C+ (28/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does rubyrufus.com generate?

rubyrufus.com receives approximately 5.2K visits per year with estimated monthly revenue of $842 - $2.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does rubyrufus.com use?

App detection data for rubyrufus.com is being updated. The store uses the "Pipeline" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against rubyrufus.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

rubyrufus.com Shopify store analysis • ApparelRetail • Likely Dropshipper • Rating: C+

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