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Rug & Home

rugandhome.com
60/100
EcomScout

Rug & Home receives an EcomScout Rating of S (60/100), ranking #18,159 out of 1,189,240 Shopify stores we track. This store attracts 294.5K visits per year with estimated revenue of $16.2K - $37.8K/mo..

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$16.2K - $37.8K/mo
Est. Traffic/mo
24.5K
Products
N/A
Top Market
US (96%)
Top Channel
organic (31%)
Trustpilot
3.8/5 (2)

Store Intelligence Summary

Traffic breakdown: organic 31%, social 27%, direct 21%, paid 12%.

Ad spend: Estimated $984/mo in paid search ($11.8K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.8/5 based on 2 reviews. Good standing with customers.

Top markets: US (96%), IN (4%).

How is the EcomScout Rating calculated? The S grade (60/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.
Analyzing...
Bounce Rate
32.1%
Pages/Visit
3.9
Avg. Time on Site
3m 14s

Rating Breakdown

Traffic Growth75/100
Business Quality65/100
Trustpilot65/100
Marketing Efficiency65/100
Revenue Performance46/100

Traffic Sources

organic31.1%
social27.1%
direct21.1%
paid12.1%
referral8.5%

Marketing & Ad Spend

Monthly Ad Spend

$984

Google Ads estimate

Yearly Ad Budget

$12K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
furniture store near me372K$1.70$26.3K
used furniture stores near me55K$1.45$881
discount furniture stores near me30K$1.79$664
esalerugsEasy10K$0.28$630
rugs.com6K$2.34$3.2K

Trustpilot Rating

3.8

2 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
95.6%
🇮🇳India
4.4%

Analysis

Weaknesses

  • Product catalog quality is poor

Recommendations

  • Enhance product descriptions, add more images, and expand catalog
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About Rug & Home

Is Rug & Home a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Rug & Home is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Rug & Home safe to buy from? Is it a scam?

Rug & Home has a Trustpilot rating of 3.8/5 based on 2 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (60/100).

What is Rug & Home's EcomScout rating and what does it mean?

Rug & Home has an EcomScout rating of S (60/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Rug & Home generate?

Rug & Home receives approximately 294.5K visits per year with estimated monthly revenue of $16.2K - $37.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Rug & Home use?

We detected 15 Shopify apps on Rug & Home, including Klaviyo: Email Marketing & SMS, Yotpo Reviews & UGC, Pre-Order and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Shopify store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Rug & Home. Study their traffic sources, pricing strategy, best-selling products, and tech stack.Install our Chrome extension to spy on any Shopify store while browsing.

Rug & Home Shopify store analysis • RetailEcommerce • Unlikely Dropshipper • Rating: S

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