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Rugette homepage screenshot
60/100
EcomScout

Rugette receives an EcomScout Rating of S (60/100), ranking #15,403 out of 1,125,822 Shopify stores we track. This store attracts 587.0K visits per year with estimated revenue of $32.3K - $75.3K/mo..

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$32.3K - $75.3K/mo
Est. Traffic/mo
48.9K
Products
N/A
Top Market
US (100%)
Top Channel
direct (27%)
Trustpilot
3.7/5 (1)

Store Intelligence Summary

Traffic breakdown: direct 27%, referral 3%.

Ad spend: Estimated $1.5K/mo in paid search ($18.3K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.7/5 based on 1 reviews. Good standing with customers.

Top markets: US (100%), CA (0%).

How is the EcomScout Rating calculated? The S grade (60/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.
Analyzing...
Bounce Rate
51.1%
Pages/Visit
4.1
Avg. Time on Site
2m 24s

Rating Breakdown

Traffic Growth80/100
Business Quality65/100
Revenue Performance56/100
Trustpilot55/100
Marketing Efficiency36/100

Traffic Sources

direct27.3%
referral3.0%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$2K

Google Ads estimate

Yearly Ad Budget

$18K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
washable rugs17K$1.24$3.4K
tumble15K$1.16$9
ruggable rugs8K$1.27-
machine washable rugs3K$1.28$184
washable area rugs3K$1.23$403

Trustpilot Rating

3.7

1 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
99.9%
🇨🇦Canada
0.1%

Analysis

Strengths

  • Excellent traffic and growth metrics

Weaknesses

  • Product catalog quality is poor
  • Marketing efficiency and ROI need improvement

Recommendations

  • Enhance product descriptions, add more images, and expand catalog
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About Rugette

Is Rugette a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Rugette is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Rugette safe to buy from? Is it a scam?

Rugette has a Trustpilot rating of 3.7/5 based on 1 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (60/100).

What is Rugette's EcomScout rating and what does it mean?

Rugette has an EcomScout rating of S (60/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Rugette generate?

Rugette receives approximately 587.0K visits per year with estimated monthly revenue of $32.3K - $75.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Rugette use?

We detected 5 Shopify apps on Rugette, including Shop, Trustpilot, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Shopify store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Rugette. Study their traffic sources, pricing strategy, best-selling products, and tech stack.Install our Chrome extension to spy on any Shopify store while browsing.

Rugette Shopify store analysis • RetailEcommerce • Unlikely Dropshipper • Rating: S

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