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Rug the Rock

rugtherock.com
59/100
EcomScout

Rug the Rock receives an EcomScout Rating of S (59/100), ranking #8,878 out of 595,200 Shopify stores we track. This Rugs Home & Garden store attracts 60.2K visits per year with estimated revenue of $21.7K - $47.8K/mo. It offers 607 products at an average price of CA$1,042.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$21.7K - $47.8K/mo
Est. Traffic/mo
5.0K
Products
607
Top Market
US (77%)
Top Channel
N/A
Trustpilot
4.5/5 (18)

Store Intelligence Summary

Product pricing: Average price of CA$1,042 (range: CA$33 – CA$3,230) — ≈ $771 USD. Positioned in the premium segment.

Ad spend: Estimated $18/mo in paid search ($216/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.5/5 based on 18 reviews. Excellent reputation — customers rate this store highly.

Top markets: US (77%), CA (22%), GB (1%).

Best-selling product: Pillow No. 013 | 12" x 18" (CA$85). Other top sellers include Wool Kilim Coasters 4" x 4", Persian Sirjan Rug | 5' 2" x 9', Vintage Afghan Baluch Rug | 6' 6" x 3' 10".

How is the EcomScout Rating calculated? The S grade (59/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Rugs Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$1.9M/mo
Total Stores
151
Avg Revenue
$13K/mo
Top 10% Threshold
$78K/mo

Competition Breakdown

11%
33%
39%
9%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Rugs market generates $2M/month across 151 stores
  • 7% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Rugs stores earn $78K+/month
  • This store outperforms 84% of Rugs competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
53.0%
Pages/Visit
1.5
Avg. Time on Site
21s
Avg. Product Price
CA$1,042

≈ $771 USD

Range: CA$33 - CA$3,230

Rating Breakdown

Business Quality80/100
Trustpilot80/100
Traffic Growth60/100
Revenue Performance55/100
Marketing Efficiency29/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$18

Google Ads estimate

Yearly Ad Budget

$216

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
kashan rug for saleEasy12--
mansour rug gallery12--

Trustpilot Rating

4.5

18 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
77.1%
🇨🇦Canada
22.2%
🇬🇧United Kingdom
0.8%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume
  • High-quality product catalog

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Rug the Rock

Is Rug the Rock a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Rug the Rock is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Rug the Rock safe to buy from? Is it a scam?

Rug the Rock has a Trustpilot rating of 4.5/5 based on 18 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (59/100).

What is Rug the Rock's EcomScout rating and what does it mean?

Rug the Rock has an EcomScout rating of S (59/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Rug the Rock generate?

Rug the Rock receives approximately 60.2K visits per year with estimated monthly revenue of $21.7K - $47.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Rug the Rock use?

We detected 6 Shopify apps on Rug the Rock, including Pre-Order, Shop, Trustpilot and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Rugs store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Rug the Rock. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Rugs store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Rug the Rock Shopify store analysis • RugsHome & Garden • Unlikely Dropshipper • Rating: S

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