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Ruohonjuuri

ruohonjuuri.fi
65/100
EcomScout

Ruohonjuuri receives an EcomScout Rating of S (65/100), ranking #5,852 out of 955,958 Shopify stores we track. This Skin Care and Supplements Health & Wellness store attracts 2.8M visits per year with estimated revenue of $197.8K - $395.6K/mo. It offers 2.5K+ products at an average price of €75.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$197.8K - $395.6K/mo
Est. Traffic/mo
235.6K
Products
2.5K+
Top Market
FI (94%)
Top Channel
organic (58%)
Trustpilot
2.9/5 (5)

Store Intelligence Summary

Traffic breakdown: organic 58%, direct 24%, paid 4%, social 2%.

Product pricing: Average price of €75 (range: €35 – €115) — ≈ $82 USD. Mid-range pricing strategy.

0

Customer trust: Trustpilot score 2.9/5 based on 5 reviews. Mixed reviews — potential service or quality concerns.

Top markets: FI (94%), US (3%), SE (1%).

Best-selling product: Ruohonjuuri-lehti 2/2026: Kesä. Other top sellers include NOURISH. Snail Cream, 50 ml - kasvovoide, Healia, 600 g.

How is the EcomScout Rating calculated? The S grade (65/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Skin Care and Supplements Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$174K/mo
Total Stores
13
Avg Revenue
$13K/mo
Top 10% Threshold
$63K/mo

Competition Breakdown

23%
23%
31%
15%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Skin Care and Supplements market generates $0M/month across 13 stores
  • 8% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Skin Care and Supplements stores earn $63K+/month
  • This store outperforms 79% of Skin Care and Supplements competitors
  • Low average order value ($0) — consider bundling or upsells

Top Apps in Skin Care and Supplements

Analyzing...
Bounce Rate
46.9%
Pages/Visit
3.2
Avg. Time on Site
1m 37s
Avg. Product Price
€75

≈ $82 USD

Range: €35 - €115

Rating Breakdown

Traffic Growth95/100
Business Quality80/100
Revenue Performance69/100
Trustpilot45/100
Marketing Efficiency7/100

Traffic Sources

organic57.6%
direct24.2%
paid4.4%
social2.2%
referral1.4%

Marketing & Ad Spend

Top Paid Keywords

KeywordVolumeCPCCost/mo
herbatint hair color brown12--

Trustpilot Rating

2.9

5 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇫🇮Finland
93.6%
🇺🇸United States
2.8%
🇸🇪Sweden
1.1%
🇬🇧United Kingdom
1.0%
🇮🇳India
0.8%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Ruohonjuuri

Is Ruohonjuuri a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Ruohonjuuri is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Ruohonjuuri safe to buy from? Is it a scam?

Ruohonjuuri has a Trustpilot rating of 2.9/5 based on 5 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (65/100).

What is Ruohonjuuri's EcomScout rating and what does it mean?

Ruohonjuuri has an EcomScout rating of S (65/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Ruohonjuuri generate?

Ruohonjuuri receives approximately 2.8M visits per year with estimated monthly revenue of $197.8K - $395.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Ruohonjuuri use?

We detected 11 Shopify apps on Ruohonjuuri, including Shogun Page Builder, Pre-Order, Gorgias and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Skin Care and Supplements store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Ruohonjuuri. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skin Care and Supplements store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Ruohonjuuri Shopify store analysis • Skin Care and SupplementsHealth & Wellness • Unlikely Dropshipper • Rating: S

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