Scent Outlet
scent-outlet.comScent Outlet receives an EcomScout Rating of A+ (58/100), ranking #23,266 out of 1,192,359 Shopify stores we track. This Fragrances Beauty & Personal Care store attracts 251.0K visits per year with estimated revenue of $25.3K - $49.1K/mo. It offers 2.5K+ products at an average price of £38.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 37%, paid 31%, direct 23%.
Product pricing: Average price of £38 (range: £11 – £61) — ≈ $48 USD. Mid-range pricing strategy.
Ad spend: Estimated $40/mo in paid search ($480/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.2/5 based on 347 reviews. Good standing with customers.
Top markets: GB (100%).
Best-selling product: Dior Sauvage Eau De Toilette 60ml Spray (£39). Other top sellers include Armani Code Le Parfum Eau De Parfum 50ml Spray, Dior Sauvage – Eau de Toilette 100ml Spray (Imperfect Packaging), Yves Saint Laurent Black Opium Eau De Parfum 50ml Spray.
Fragrances Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Fragrances market generates $15M/month across 2,842 stores
- •11% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Fragrances stores earn $110K+/month
- •This store outperforms 95% of Fragrances competitors
- •Low average order value ($0) — consider bundling or upsells
- •303 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Fragrances
Best Selling Products
#1Dior Sauvage Eau De Toilette 60ml Spray
£39≈ $50
#2Armani Code Le Parfum Eau De Parfum 50ml Spray
£38≈ $48
#3Dior Sauvage – Eau de Toilette 100ml Spray (Imperfect Packaging)
£61.20≈ $78
#4Yves Saint Laurent Black Opium Eau De Parfum 50ml Spray
£50≈ $64
#5Carolina Herrera Good Girl Eau De Parfum 50ml Spray
£50≈ $64
#6Ariana Grande Cloud Eau De Parfum 50ml Spray
£25≈ $32
#7Jimmy Choo I Want Choo Eau De Parfum 60ml Spray
£30≈ $38
#8Britney Spears Hidden Fantasy Eau De Parfum 30ml Spray
£11≈ $14
≈ $48 USD
Range: £11 - £61
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$40
Google Ads estimate
Yearly Ad Budget
$480
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| mens fragranceEasy | 1K | $1.21 | $287 |
| perfume direct | 90 | $0.75 | $52 |
Trustpilot Rating
347 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (2)
TrustpilotSimilar Stores
View all →Trending Fragrances Products
Products gaining popularity in Fragrances right now, based on Amazon & Google Trends data.
BellaVita Luxury Honey Oud Eau de Parfum | 100 ml | Unisex Perfume | Unisex Perfume with long-lasting Honey Oud Eau de Parfum, perfect for daily wear, special occasions and gifting
Lattafa Khamrah - Vanilla, Warm Spicy, Amber, Cinnamon - Eau de Parfum Long-Lasting Fragrance for Unisex, 3.40 Ounce / 100 ml | Unisex, Long-Lasting Fragrance, 3.40 Ounce / 100 Unisex, Long-Lasting Fragrance, 3.40 Ounce / 100 ml
eos Cashmere Body Mist, Vanilla Cashmere, soft musk, cozy caramel, hair mist, body spray for women, moisturizing, hyaluronic acid, body spray, vegan, cruelty-free, 6 fl oz
Victoria's Secret Body Fragrance Mist, Bare Vanilla - 8.4 fl oz
Frequently Asked Questions About Scent Outlet
Is Scent Outlet a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Scent Outlet is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Scent Outlet safe to buy from? Is it a scam?
Scent Outlet has a Trustpilot rating of 4.2/5 based on 347 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A+ (58/100).
What is Scent Outlet's EcomScout rating and what does it mean?
Scent Outlet has an EcomScout rating of A+ (58/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Scent Outlet generate?
Scent Outlet receives approximately 251.0K visits per year with estimated monthly revenue of $25.3K - $49.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Scent Outlet use?
We detected 2 Shopify apps on Scent Outlet, including Shop, Trustpilot.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Fragrances store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Scent Outlet. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Fragrances store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.