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Scent & Co

scentandco.com
45/100
EcomScout

Scent & Co receives an EcomScout Rating of B+ (45/100), ranking #29,697 out of 481,640 Shopify stores we track. This Fragrances Beauty & Personal Care store attracts 65.8K visits per year with estimated revenue of $4.4K - $8.6K/mo..

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$4.4K - $8.6K/mo
Est. Traffic/mo
5.5K
Products
N/A
Top Market
GB (100%)
Top Channel
referral (9%)
Trustpilot
3.8/5 (2)

Store Intelligence Summary

Traffic breakdown: referral 9%.

Customer trust: Trustpilot score 3.8/5 based on 2 reviews. Good standing with customers.

Top markets: GB (100%).

How is the EcomScout Rating calculated? The B+ grade (45/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Fragrances Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$7.0M/mo
Total Stores
900
Avg Revenue
$8K/mo
Top 10% Threshold
$142K/mo

Competition Breakdown

17%
38%
23%
8%
14%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Fragrances market generates $7M/month across 900 stores
  • 14% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Fragrances stores earn $142K+/month
  • This store outperforms 95% of Fragrances competitors
  • Low average order value ($0) — consider bundling or upsells
  • 124 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
65.9%
Pages/Visit
2.0
Avg. Time on Site
27s

Rating Breakdown

Business Quality80/100
Traffic Growth65/100
Trustpilot65/100
Revenue Performance31/100

Traffic Sources

referral8.7%
direct0.2%
organic0.0%
paid0.0%
social0.0%

Trustpilot Rating

3.8

2 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Product catalog quality is poor
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Enhance product descriptions, add more images, and expand catalog
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Fragrances Products

Products gaining popularity in Fragrances right now, based on Amazon & Google Trends data.

eos Cashmere Body Mist, Vanilla Musk & Cozy Caramel, Hair Mist and Body Spray for Women, Moisturizing Formula with Hyaluronic Acid, Vegan, Cruelty-Free, 6 fl oz

eos Cashmere Body Mist, Vanilla Musk & Cozy Caramel, Hair Mist and Body Spray for Women, Moisturizing Formula with Hyaluronic Acid, Vegan, Cruelty-Free, 6 fl oz

91
$12.89+134%
Nautica Voyage Eau De Toilette, Cologne and Fragrance For Men, Fresh, Romantic, Fruity Scent Woody, Aquatic Notes of Apple, Water Lotus, Cedarwood, and Musk Ideal Day Wear, Long Lasting 3.3Fl oz

Nautica Voyage Eau De Toilette, Cologne and Fragrance For Men, Fresh, Romantic, Fruity Scent Woody, Aquatic Notes of Apple, Water Lotus, Cedarwood, and Musk Ideal Day Wear, Long Lasting 3.3Fl oz

90
$17.69+31%
Bodycology Long-Lasting Fragrance Body Mist, Cherry Blossom, 8 fl oz

Bodycology Long-Lasting Fragrance Body Mist, Cherry Blossom, 8 fl oz

90
$4.97+134%
Bellavita Luxury Honey Oud Eau de Parfum | 100 ml (3.4 fl.oz.) | Perfume for Men and Women | Sweet Honey, Bergamot, Oud, and Amber Notes | Women's Day Special

Bellavita Luxury Honey Oud Eau de Parfum | 100 ml (3.4 fl.oz.) | Perfume for Men and Women | Sweet Honey, Bergamot, Oud, and Amber Notes | Women's Day Special

90
$20.99+134%
See all trending Fragrances products

Frequently Asked Questions About Scent & Co

Is Scent & Co a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Scent & Co is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Scent & Co safe to buy from? Is it a scam?

Scent & Co has a Trustpilot rating of 3.8/5 based on 2 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (45/100).

What is Scent & Co's EcomScout rating and what does it mean?

Scent & Co has an EcomScout rating of B+ (45/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Scent & Co generate?

Scent & Co receives approximately 65.8K visits per year with estimated monthly revenue of $4.4K - $8.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Scent & Co use?

We detected 5 Shopify apps on Scent & Co, including Shop, Klaviyo: Email Marketing & SMS, Countdown Timer and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Fragrances store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Scent & Co. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Fragrances store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Scent & Co Shopify store analysis • FragrancesBeauty & Personal Care • Unlikely Dropshipper • Rating: B+

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