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47/100
EcomScout

Riffraff receives an EcomScout Rating of B+ (47/100), ranking #40,391 out of 860,291 Shopify stores we track. This Women's Clothing Fashion & Apparel store attracts 190.5K visits per year with estimated revenue of $21.5K - $46.6K/mo. It offers 250 products at an average price of $97.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$21.5K - $46.6K/mo
Est. Traffic/mo
15.9K
Products
250
Top Market
US (86%)
Top Channel
direct (40%)
Est. Ad Spend/mo
$2.0K

Store Intelligence Summary

Traffic breakdown: direct 40%, organic 24%, social 10%, paid 7%.

Product pricing: Average price of $97 (range: $44 – $248). Mid-range pricing strategy.

Ad spend: Estimated $2.0K/mo in paid search ($23.9K/yr). Lean ad budget — primarily relying on organic or social channels.

0

Top markets: US (86%), CA (5%), VN (5%).

Best-selling product: friday + saturday: gonna get married wide leg sweatpants ($54). Other top sellers include friday + saturday: going to the chapel mock neck, sunny social mini dress, take the chance striped lounge set.

How is the EcomScout Rating calculated? The B+ grade (47/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Women's Clothing Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$17.3M/mo
Total Stores
4,870
Avg Revenue
$4K/mo
Top 10% Threshold
$43K/mo

Competition Breakdown

30%
40%
21%
4%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Women's Clothing market generates $17M/month across 4,870 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Women's Clothing stores earn $43K+/month
  • This store outperforms 92% of Women's Clothing competitors
  • Low average order value ($0) — consider bundling or upsells
  • 263 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
39.6%
Pages/Visit
4.1
Avg. Time on Site
44s
Avg. Product Price
$97

Range: $44 - $248

Rating Breakdown

Business Quality80/100
Traffic Growth65/100
Revenue Performance48/100
Marketing Efficiency41/100

Traffic Sources

direct40.1%
organic24.3%
social10.1%
paid7.0%
referral3.2%

Marketing & Ad Spend

Monthly Ad Spend

$2K

Google Ads estimate

Yearly Ad Budget

$24K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
online shopping30K$0.83$89.1K
riff raffEasy24K$0.38$18
riffraffEasy6K$0.54$2
olivelynndesignsEasy1K--
riff raff clothingEasy750--

Trustpilot Rating

0.0

0 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
85.9%
🇨🇦Canada
5.5%
🇻🇳Vietnam
4.9%
🇮🇳India
3.8%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Riffraff

Is Riffraff a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Riffraff is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Riffraff safe to buy from? Is it a scam?

We don't have Trustpilot review data for Riffraff. However, our EcomScout rating is B+ (47/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is Riffraff's EcomScout rating and what does it mean?

Riffraff has an EcomScout rating of B+ (47/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Riffraff generate?

Riffraff receives approximately 190.5K visits per year with estimated monthly revenue of $21.5K - $46.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Riffraff use?

We detected 10 Shopify apps on Riffraff, including Shop, Klaviyo: Email Marketing & SMS, Frequently Bought Together and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Women's Clothing store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Riffraff. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Women's Clothing store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Riffraff Shopify store analysis • Women's ClothingFashion & Apparel • Unlikely Dropshipper • Rating: B+

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