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simplehuman

simplehuman.com.au
S
66/100
EcomScout

simplehuman receives an EcomScout Rating of S (66/100), ranking #8,213 out of 1,192,792 Shopify stores we track. This Specialty Foods Food & Beverage store attracts 554.8K visits per year with estimated revenue of $147.5K - $295.0K/mo. It offers 160 products at an average price of A$243.

Analysis by EcomScout Research Team · How we calculate ratings

Specialty FoodsFood & BeverageGourmet Snacks
Est. Revenue/mo
$147.5K - $295.0K/mo
Est. Traffic/mo
46.2K
Products
160
Top Market
AU (100%)
Top Channel
N/A
Trustpilot
2.0/5 (271)

Store Intelligence Summary

Product pricing: Average price of A$243 (range: A$50 – A$650) — ≈ $160 USD. Positioned in the premium segment.

0

Customer trust: Trustpilot score 2.0/5 based on 271 reviews. Mixed reviews — potential service or quality concerns.

Top markets: AU (100%).

Best-selling product: Rectangular Step Can (A$400). Other top sellers include 266 mL Rechargeable Liquid Sensor Pump, Odorsorb, 45L Rectangular Step Can with Liner Pocket.

How is the EcomScout Rating calculated? The S grade (66/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Specialty Foods Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$42.8M/mo
Total Stores
13,287
Avg Revenue
$3K/mo
Top 10% Threshold
$55K/mo

Competition Breakdown

31%
38%
20%
5%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Specialty Foods market generates $43M/month across 13,287 stores
  • •6% are enterprise stores (>$100K/mo) — achievable market
  • •Top 10% of Specialty Foods stores earn $55K+/month
  • •This store outperforms 94% of Specialty Foods competitors
  • •Low average order value ($0) — consider bundling or upsells
  • •795 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Specialty Foods

Shop89%Block66%Judge.me Product Reviews33%Pre-Order29%

Best Selling Products

Rectangular Step Can#1

Rectangular Step Can

A$400≈ $264

266 mL Rechargeable Liquid Sensor Pump#2

266 mL Rechargeable Liquid Sensor Pump

A$140≈ $92

Odorsorb#3

Odorsorb

A$50≈ $33

45L Rectangular Step Can with Liner Pocket#4

45L Rectangular Step Can with Liner Pocket

A$330≈ $218

Code H Custom Fit Liners#5

Code H Custom Fit Liners

A$100≈ $66

Code Q Custom Fit Liners#6

Code Q Custom Fit Liners

A$110≈ $73

Odorsorb Pod Refill#7

Odorsorb Pod Refill

A$50≈ $33

55L Rectangular Step Can with Liner Pocket#8

55L Rectangular Step Can with Liner Pocket

A$400≈ $264

Code M Custom Fit Liners#9

Code M Custom Fit Liners

A$110≈ $73

Code H Custom Fit Liner#10

Code H Custom Fit Liner

A$100≈ $66

Analyzing...
Bounce Rate
40.1%
Pages/Visit
2.8
Avg. Time on Site
3m 59s
Avg. Product Price
A$243

≈ $160 USD

Range: A$50 - A$650

Rating Breakdown

Traffic Growth85/100
Business Quality80/100
Revenue Performance75/100
Trustpilot50/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

2.0

271 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
100.0%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (5)

ShopGorgiasYotpo Reviews & UGCReCharge SubscriptionsKlaviyo: Email Marketing & SMS

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Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

72
$5.99-6%
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

72
$16.99+7%
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

70
$11.99-6%
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

68
$24.99+23%
Explore all trending products

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Sales changes, new products, app installs — delivered to your dashboard every morning.

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Frequently Asked Questions About simplehuman

Is simplehuman a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, simplehuman is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is simplehuman safe to buy from? Is it a scam?

simplehuman has a Trustpilot rating of 2.0/5 based on 271 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (66/100).

What is simplehuman's EcomScout rating and what does it mean?

simplehuman has an EcomScout rating of S (66/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does simplehuman generate?

simplehuman receives approximately 554.8K visits per year with estimated monthly revenue of $147.5K - $295.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does simplehuman use?

We detected 5 Shopify apps on simplehuman, including Shop, Gorgias, Yotpo Reviews & UGC and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Specialty Foods store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against simplehuman. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Specialty Foods store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

simplehuman Shopify store analysis • Specialty Foods • Food & Beverage • Unlikely Dropshipper • Rating: S

Last updated: August 12, 2026

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