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SimpliVinyl

simplivinyl.com
46/100
EcomScout

SimpliVinyl receives an EcomScout Rating of B+ (46/100), ranking #34,944 out of 663,038 Shopify stores we track. This Flooring Home & Garden store attracts 24.7K visits per year with estimated revenue of $1.6K - $3.6K/mo. It offers 31 products at an average price of $66.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$1.6K - $3.6K/mo
Est. Traffic/mo
2.1K
Products
31
Top Market
US (60%)
Top Channel
N/A
Trustpilot
4.4/5 (13)

Store Intelligence Summary

Product pricing: Average price of $66 (range: $3 – $98). Mid-range pricing strategy.

Ad spend: Estimated $321/mo in paid search ($3.9K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.4/5 based on 13 reviews. Good standing with customers.

Top markets: US (60%), MX (37%), CA (3%).

Best-selling product: SimpliVinyl Samples ($2.99). Other top sellers include Vinyl T Molding - 8', Weathered Stone - 7"x48" - 20MIL - 7mm, Rosemary - 7"x48" - 12MIL - 5mm.

How is the EcomScout Rating calculated? The B+ grade (46/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Flooring Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$442K/mo
Total Stores
174
Avg Revenue
$3K/mo
Top 10% Threshold
$38K/mo

Competition Breakdown

28%
44%
21%
4%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Flooring market generates $0M/month across 174 stores
  • 3% are enterprise stores (>$100K/mo) — achievable market
  • 72% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Flooring stores earn $38K+/month
  • This store outperforms 93% of Flooring competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
39.5%
Pages/Visit
1.1
0
Avg. Product Price
$66

Range: $3 - $98

Rating Breakdown

Trustpilot80/100
Business Quality76/100
Traffic Growth55/100
Revenue Performance28/100
Marketing Efficiency21/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$321

Google Ads estimate

Yearly Ad Budget

$4K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
wholesale flooring840$1.43$183
vesdura vinyl plank flooring320--
floating vinyl plank flooringEasy270--
wholesale vinyl plank flooringEasy180--
wholesale laminate flooring44$2.83$1.4K

Trustpilot Rating

4.4

13 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
60.0%
🇲🇽Mexico
36.5%
🇨🇦Canada
3.4%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

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Frequently Asked Questions About SimpliVinyl

Is SimpliVinyl a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, SimpliVinyl is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is SimpliVinyl safe to buy from? Is it a scam?

SimpliVinyl has a Trustpilot rating of 4.4/5 based on 13 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (46/100).

What is SimpliVinyl's EcomScout rating and what does it mean?

SimpliVinyl has an EcomScout rating of B+ (46/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does SimpliVinyl generate?

SimpliVinyl receives approximately 24.7K visits per year with estimated monthly revenue of $1.6K - $3.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does SimpliVinyl use?

We detected 3 Shopify apps on SimpliVinyl, including Shop, Trustpilot, Loox Photo Reviews.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Flooring store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against SimpliVinyl. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Flooring store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

SimpliVinyl Shopify store analysis • FlooringHome & Garden • Likely Dropshipper • Rating: B+

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